From online articles to games, how can the PC game 'Zhu Xian' continue its 17-year immortal relationship?

In the long history of online games, some names shine forever like stars, and "Zhu Xian" is undoubtedly one of the brightest among them.

Since the "Zhu Xian" PC game was launched in 2007, it has not only witnessed the changes in the industry, but also become an evergreen tree among domestic MMOs. It is still the product line of Perfect World today. One of the pillars of endgame in China.

The secret lies in the influence of the IP, but more importantly, it is to perfectly follow the trend and adjust it, so that you can live like a "human being" wide awake".

In this new era where content is king, this classic warrior who refuses to accept the old age is taking a brand new version and is determined to take a solid step on the content-based track.

## Seventeen years of Zhu Xian, the emotional resonance that remains unabated

The birth of the "Zhu Xian" PC game is a cross-border integration of online literature and the game industry model.

It is not only a game, but also a vivid reproduction of the world of Xianxia written by Xiao Ding. The far-reaching influence of the novel, coupled with the game's faithful inheritance of the spirit of the original work, allowed "Zhu Xian" to quickly win the hearts of thousands of readers and players when it was launched.

With its beautiful painting style, gameplay settings that fit the original work, and a MV full of memories, it seems that people can travel through the pages of the book and step into the ethereal fairyland in person, realizing the dreams of countless people. It can be called the original work of the domestic Xianxia.

When it comes to the PC game "Zhu Xian", we have to mention the passion and tenderness that filled the Internet cafes in those years.

The game was officially launched in public beta in 2007, like a fairy order that resounded through the sky, leading hundreds of millions of players to embark on the path to immortality. The hustle and bustle of Heyang City, the fierce battle at Tianyin Temple, and the tacit team formation before the dungeon are all deeply imprinted in the hearts of veteran players.

In particular, the unique charm of Eastern mythology attracted the favor of a large number of female players at that time and created countless good stories inside and outside the game.

Now seventeen years have passed, and the "Zhu Xian fever" has not abated but increased. From the recent 710 million views on Lu Xueqi's topic on Weibo to the "Zhu Xian Online Game Bar" " continues to be hot, every discussion is filled with deep nostalgia for the past, and every memory is enough to arouse the player's urge to return to the fairyland.

The new version of the "Zhu Xian" PC game, which has been waiting for eight months to be launched, once again focuses on the original characters, especially the biography of Lu Xueqi. , intended to fill in the blank parts of the original work, guide players to relive the charm of the original work, and find the purity of the original quest for immortality.

For those loyal fans who are eager to see more original sects reappear, this update is undoubtedly a clarion call to return, indicating that "Zhu Xian" will have richer content and deeper emotional content. , opens a new chapter.

(Players have always had high expectations for the original sect)

When classic online games begin to hit the content-based track, continue to write the rebirth of fairy characters

In fact, the "Character Biography" gameplay has been launched in the "Zhu Xian" PC game as early as 2018, and has been gradually introduced step by step, becoming a way to gain massive experience and playability in this game. Extremely high and challenging classic gameplay.

During the process of exploring tasks with great freedom, players learn about the past of the protagonist little by little and build a deep bond with him. Not only can you know the background stories of the characters, but you can also re-experience their love and hatred. Even NPCs that pass by in a flash can have a complete and exciting life in the character biography.

(Last year, the "Zhu Xian" PC game launched the Baguio character biography, which was well received by players)

This year, it is Lu Xueqi's turn, the one known as Xiao The most beautiful woman in Ding's works finally has her own story chapter.

#This is not only a supplement to the game content, it fills the gaps in the plot of the novel, but also a response to the players' feelings.

Lu Xueqi’s biography, with its sadomasochism of three reincarnations, seems to tell the players that she is the one who silently endures the most.

This time, she is no longer just a "cold senior sister", but will show a more three-dimensional inner world full of love.

As for what happened between her and Xiao Mortal, we will have to wait until the new version is launched on May 31st to know.

In order to better interpret the biography of Lu Xueqi, who has been eagerly awaited for six years, the "Zhu Xian" PC game has spent a lot of publicity capital, drawing on The idea of ​​​​the second game to shape the character gave Lu Xueqi a foothold on the stage.

The game launched the theme song "Clouds Beyond the Mountain", sung by the ancient goddess "Yin Lin". She sang with her gentle voice the changes of Yuexia Xueqi from looking at the moon and asking questions to breaking through the realm and being reborn. ; "Clouds Beyond the Mountain" also invited the Chinese goddess of coolness "Yunqing" to perform the emotional version of Xueqi's MV. By restoring the scene of white clothes defeating the snow and the cold sky, Xueqi's various moods jumped off the screen and touched everyone. A player’s heart.

There are also a series of community fan activities and cover challenges, allowing players to resonate with Lu Xueqi’s story and deepen their emotional connection.

What’s even more clever is that this update of the “Zhu Xian” PC game closely connects Lu Xueqi’s character biography with the new career “Chang Sheng Hall”, adding a new dimension to the world view of the “Zhu Xian” PC game.

Yu Yangzi, the former head of the New Sect Changsheng Hall, was seriously injured by Xue Qi’s Tianya in Death Lake in the original novel; and this time the character biography , Lu Xueqi needs to use the Yin-Yang Mirror, the unique magic weapon of Changshengtang, to recall her past events, but the result actually involves the love-hate entanglement between herself and Zhang Xiaofan for three lives...

As the original profession that returns to the "Zhu Xian" PC game for the first time in 17 years, Changshengtang closely adheres to the original setting and has a profound foundation and sentiment in the original work.

The former Demonic Sect's Immortality Hall, under the baptism of history, has now returned with its persistence in "immortality", and its behavior is completely different from that of the previous ruthless Demonic Cult.

At the same time, the new profession has achieved innovation and breakthroughs in game mechanics. With the two iconic weapons of lamp and yin-yang mirror, it shows a unique combat aesthetics. Its mechanical innovations, such as the three chances of being immune to death brought by the life lamp, and the control of the soul fire, allow the disciples of Changsheng Hall to be as stable as a rock and sharp-edged on the battlefield, demonstrating the wisdom of both offense and defense.

Of course, in addition to the in-depth expansion of the plot and characters, the "Zhu Xian" PC game is also preparing A series of new ways to play: the challenge of Hongmeng dungeon, the adventure of horizontal dungeon ROGUELIKE, the fun of Monopoly, the exploration of painting star carving, the deepening of the pet equipment system, and the excitement of dungeon racing, each of which is designed to satisfy different players The taste ensures the diversity and depth of the game experience, so that every player who steps into the world of "Zhu Xian" can find their own fun.

Extensive renovation and expansion of the Zhu Xian universe

In recent years, "Zhu Xian" 》The popularity of IP is boiling again, and a series of new works have emerged, making this fairy world more colorful.

As an old-timer, the PC version of "Zhu Xian" consciously cannot lag behind.

The arrival of the new version indicates that it is not only satisfied with the glory of the past, but also goes deep into the unfinished story of the original work, fills in the gaps, and through rich biographies and delicate The background story further expands the boundaries of the Zhuxian universe.

The character biography update that has been ongoing since 2018 is a continuous attempt to dig deeper into IP, aiming to make every traveler who steps into this fairyland feel a more full and three-dimensional experience. Xianxia worldview.

This also means that while players are currently looking forward to a new domestic MMO with higher quality, the "Zhu Xian" PC game is also thinking about how to use modern technology to give new life to classics.

In this new version, a large number of professions, maps, models, and plots will be refurbished and optimized. Some cutscenes have also been reset. This is equivalent to a double upgrade of visuals and experience, and it is also an improvement to the core of the game. a profound reshaping.

(Optimized the plot of eight chapters of Tianyin ~ Shura at once)

It can be seen that the determination of "Zhu Xian" PC game is that it is trying to With a new look, it awakens the memories of old players and attracts the curiosity of new players, making this fairy world full of vitality.

Return and Departure: A journey of fusion of emotion and innovation

In short, the new version of the PC game "Zhu Xian" that will be officially launched on May 31st is not only a tribute to the classics and return is a bold attempt on the content-based track. Through in-depth exploration of the feelings of the original work, the grand blueprint of the Zhuxian universe is further expanded.

In this era where content is king, it proves with practical actions that the reason why classics are eternal is that they can always find a new direction in the wave of the times, leading players to a more splendid world of Xianxia. Sailing.

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