Why Huawei Pura 70 Ultra becomes the king of DXO: The reasons behind it are revealed

At Huawei’s summer all-scenario new product launch conference, Huawei Managing Director, Terminal BG Director, and Smart Automotive Solutions BU Director Yu Chengdong demonstrated the super imaging capabilities of Huawei’s Pura 70 series to global users for the first time.

According to what Yu Chengdong shared on the spot, in the recently updated list of the well-known camera evaluation organization DXOMARK, the Pura 70 Ultra image ranked first, with a total score of 163 points, 9 points higher than the iPhone 15 Pro Max. The imaging capabilities of Pura 70 Ultra have also received unanimous praise from many global media such as Forbes and Trusted Reviews.

Why is the imaging capability of Huawei Pura 70 Ultra highly praised by many media? This article will help you analyze the peak imaging capabilities behind Huawei’s Pura 70 series.

The small gold label in the red circle, the best image quality

"The small gold label in the red circle, the best image quality", as Yu Chengdong said, Huawei Pura 70 Ultra has the exclusive XMAGE imaging logo and red circle lens design, which represents the top quality of imaging.

It is understood that Huawei Pura 70 Ultra adopts a rear three-camera solution, of which the main camera is a 50-megapixel super-concentrated retractable camera, and the secondary camera includes a 40-megapixel ultra-wide-angle and a 50-megapixel Megapixel super-concentrated macro telephoto camera. The three cameras are presented with a unique weather vane design, which not only has a full hardware configuration, but also highlights Huawei’s consistent aesthetic pursuit.

When the user opens the Huawei Pura 70 Ultra camera to shoot, its main camera lens will automatically extend and reveal an exclusive red circle. Combined with the unique XMAGE image logo, it gives the product unique elegance and taste while demonstrating its power. The imaging capabilities bring an innovative imaging experience to users.

Ultra-fast flash shooting, freeze every wonderful moment

One of the highlights of Huawei Pura 70 Ultra this time is the ultra-high-speed flash shooting function , whether it is shooting badminton smash moments on the court, or speeding racing cars at speeds up to 300km/h, Huawei Pura 70 Ultra can clearly freeze dynamic targets, ensuring that the people or objects in the photos will not be blurred due to movement.

# One of the reasons why ultra-high-speed Feng Chi flash photography can achieve precise captures is that the amount of light entering is greatly increased. It is understood that the super-concentrating telescopic main camera of Huawei Pura 70 Ultra is equipped with a 1-inch outsole sensor and a physical aperture of F1.6, which further enhances the light intake capability.

In addition, combined with the industry’s original XD Motion motion engine, Huawei Pura 70 Ultra’s capture capabilities are even better.

When shooting high-speed moving objects, the XD Motion motion engine can support real-time double exposure of the sensor: short exposure records the details of the moving subject at the moment, while long exposure retains rich background information and image quality, combined with AI The algorithm matches the images captured by the two exposures, restores the details, and finally generates a high-definition image that freezes the wonderful moment.

It is worth mentioning that the Pura 70 Ultra not only supports ultra-high-speed flash shooting for the main camera, but also supports the telephoto lens. This means that on the premise of ensuring "photography", Huawei Pura 70 Ultra gives users the ability to shoot objects at longer distances, giving users more diverse composition choices.

Super light-condensing macro telephoto, you can see everything under the microscope

The super light-condensing macro performance of Huawei Pura 70 series is also surprising, a little lychee , even under a super-focusing macro lens, it can be as spectacular as volcanic lava.

The principle is the innovative shooting experience brought by this "super-concentrating macro telephoto camera". It is understood that this camera is equipped with an F2.1 ultra-large aperture, further achieving a breakthrough in the amount of light entering.

Not only that, with the help of the long-stroke sliding axis focusing of the dual-lens group, the Huawei Pura 70 series also supports a 5cm focusing distance and achieves a 35x macro zoom, which means that super-concentrating macro telephoto can Combine a "telescope" and a "microscope" into one! Help you capture every wonderful detail and explore the unseen beauty.

In addition, Huawei Pura 70 Ultra supports a 200x zoom range of 0.5x~100x. No matter whether the object the user wants to shoot is far or near, Huawei Pura 70 Ultra can Help users leave stunning images.

The excellent imaging system of Huawei Pura 70 Ultra not only improves the flexibility of shooting distance, but also makes the imaging quality clearer and richer in details. The peak image is well-deserved. As DXOMARK commented, "A first-class photo zoom experience that provides excellent image effects in all zoom ranges."

Written at the end

In 2022, Huawei officially announced the launch of its own imaging brand XMAGE, on the one hand, reflects Huawei's profound accumulation in the field of mobile imaging, and on the other hand, it also reflects Huawei's comprehensive layout and determination to continue exploring in the field of mobile imaging for mobile phones.

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