According to news on May 23, Tesla’s recently released sales data showed that its performance in the European market did not meet the expectations of the company’s top management. Especially at the beginning of the second quarter, sales showed a significant decline. decline.
According to the latest report from the European Automobile Manufacturers Association, Tesla’s registered sales in Europe in April were only 13,951 vehicles, a decrease of 2.3% compared to the same period last year. It also hit a new low since January 2023.
People are surprised that Tesla's sales have declined against the backdrop of actual growth in the overall European electric vehicle market. At the same time, shipments from Tesla's factory in Shanghai, China, are also showing a downward trend, which is in sharp contrast to the overall growth trend of China's plug-in car industry.
It is understood that although Tesla CEO Elon Musk expressed optimism about second-quarter results during an investor call on April 23 He predicted the company would recover from production troubles in the first quarter, including disruptions to Red Sea shipping and a suspected arson attack on high-voltage power lines near a German factory, but the market wasn't buying it. Tesla's stock price fell 1.8% in Wednesday trading and has fallen 25% this year. This shows that investors are skeptical that Tesla can achieve the performance recovery that Musk expects.
In Germany, Europe's largest car market, Tesla's April sales fell sharply by 32% year-on-year, far less than the steady growth of the country's overall electric vehicle registrations. In the UK, Tesla's situation is also not optimistic. Registrations fell by 25% in April, and cumulative sales in the first four months of this year also fell by 14%.
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