Recent data shows that in the 21st week of 2024, from May 20 to May 26, which is the first week of this year’s 618, China’s smartphone market structure will usher in changes.
Among them, Apple has returned to the first place in China’s market share, and Xiaomi has surged and is temporarily ranked third.
Data shows that in the 21st week of 2024, Apple’s mobile phone market share was 18.97%, vivo’s mobile phone market share was 17.48% (including the two major brands of vivo and iQOO), Xiaomi The mobile phone market share is 16.16%, Huawei’s mobile phone market share is 15.78% (including Huawei itself and Huawei Smart Selection), Honor mobile phone market share is 13.84%, and OPPO mobile phone market share is 13.54% (including OPPO, OnePlus, Realme III famous brand).
According to data from research firm TechInsights, in the Chinese mobile phone market in the first quarter of this year, Apple fell out of the top rankings among the leading manufacturers with a market share of 13.7%. Five, joining the “others”.
However, in this year’s 618 promotion, the prices of all iPhone 15 models have been greatly reduced. iPhone 15 has dropped from 5999 yuan to 4599 yuan, and iPhone 15 Pro Max has dropped from 9999 yuan to less than 8000 yuan. Saved many consumers.
#In addition, it is expected that Xiaomi will return to the top three in domestic mobile phone sales. Xiaomi has a strong influence in the online market. Every year, 618 and Double 11 are "strong periods" for Xiaomi's mobile phone sales, and its online sales can often reach the forefront.
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