According to the latest market research report released by Canalys this month, in the first quarter of 2024, global TWS (true wireless) headset market shipments have climbed to 65 million units, an increase of 6% compared with the same period last year. Among them, Huawei performed outstandingly, with shipments reaching 2.2 million units, a year-on-year growth rate of 13%.
Today, TWS headsets have gradually integrated into everyone’s daily life and become a new standard in addition to everyone’s smartphones. But there's more to it than just the convenience of wireless listening that draws users to TWS headphones. More importantly, the intelligent experience behind them brings more value to users. TWS earphones use advanced Bluetooth technology, allowing users to listen to music and answer calls freely without being bound by cables. Compared with traditional wired headphones, TWS headphones are more convenient and users can enjoy the convenience of wireless life. However, the important thing about TWS headsets is that the smart experience behind them brings users the 1+8+N full-scenario wisdom built by Huawei. In the ecosystem, Huawei headphones are an indispensable part of the "8" and their position is particularly critical. It can even be said that Huawei headphones are one of the important bridges for information interconnection between smart devices, and this is one of the reasons why Huawei’s shipments continue to grow.
In the traditional perception of consumers, TWS earphones are nothing more than wireless listening, and the earphones themselves are naturally in an "information island" state. In contrast, Huawei headphones not only support innovative functions such as personalized pop-ups, offline search, multi-device connection, and seamless audio conversion, but also incorporate thoughtful designs such as smart broadcasts, long-wear reminders, and cervical spine health tips.
Huawei FreeBuds Pro 3 has put a lot of effort into personalization, not only providing users with a rich selection of pop-up themes, but every time they turn on the headphones The moment you click the box, it can bring you a heart-pounding visual experience according to the selected theme. The audio service cards brought include the audio connection center card and the spatial audio card. Users can complete the convenient operation of the headset directly on the desktop without opening the smart life app. The audio service card is not only convenient and practical, but also can be used as a system plug-in. Feel free to personalize your desktop.
In view of the convenience experience, Huawei has gone one step further and created a new audio connection center in Huawei Smart Life. The device connection status is clear at a glance. See With multiple devices (no more than 10) recently connected to the headset, you can easily switch the headset between multiple devices such as TVs, PCs, tablets, and mobile phones with just one click.
At the same time, with the help of the super terminal function of Harmony OS, the audio from the mobile phone or smart screen can flow smoothly to the headphones without cumbersome operations. HyperTerminal also supports the simultaneous connection of headsets to multiple devices. For example, FreeBuds Pro 3 can intelligently identify usage scenarios, and the headset can automatically switch device connections without user manual intervention, truly realizing the dual-standby function of the headset.
Huawei FreeBuds Pro 3 also adds an “offline search” function, providing a perfect solution to the trouble of losing headphones. In daily life, it is not uncommon to lose earphones, but due to their small size, it is often difficult to retrieve them once lost. However, with the help of Huawei's "Find" network, even if the mobile phone and the headset have been disconnected, or even thousands of miles apart, users can accurately locate the headset's location on the map through the "Find Device" App. In addition, the headphones and charging box of Huawei FreeBuds Pro 3 have independent positioning capabilities. Users can easily grasp the location information of the two, completely eliminating the anxiety caused by losing the headphones. Even if the device is lost, users can set it to lost status and leave contact information so that well-wishers can help find it.
Not only that, the charging box of Huawei FreeBuds Pro 3 has a new sound speaker. When the user clicks the "ring" function, the earphones or charging box will make a sound, and the user can easily find objects by hearing the sound. There is also a highly practical "missing reminder". After the earphones and mobile phone are separated for a period of time, a missing notification will be pushed to the mobile phone to remind the user to prevent problems before they occur.
If you have two Huawei FreeBuds series headphones, you can also connect them to the same Huawei mobile phone or HUAWEI Pad at the same time, allowing you to watch dramas, listen to music, and share the beauty of the moment with your friends and family around you.
Huawei headphones also have a smart broadcast function, whether it is weather updates on the phone, flight status, schedule reminders, taxi status, or instant communication News can be conveyed to you in real time through the smart broadcast function. Imagine that when you are about to board a plane for a business trip, the headset will promptly remind you of the boarding gate and departure time; when taking a taxi, it will inform you of the vehicle's location and estimated arrival time. All this does not require you to check your phone frequently, ensuring that you do not miss any important information during your busy schedule. It can be said that Huawei headphones are your right assistant in work and life.
As a good wireless partner for smart life in all scenarios, the reason why Huawei headphones can become consumers’ first choice is, Naturally, it is inseparable from the industry-leading smart audio experience supported by Hongmeng system. In addition, Huawei FreeBuds Pro 3 also supports StarLight connection core technology, 1.5Mbps super CD-level lossless transmission, and the industry’s strongest call noise reduction and other excellent experiences. In the Huawei audio family, there are also Huawei FreeClip earphones, open-back headphones with an original "C-shaped bridge" design, Huawei FreeBuds Lipstick 2 lipstick headphones that represent pioneering aesthetics and are loved by women, and Huawei FreeBuds Lipstick 2 lipstick headphones that can bring all-day smart audio. Experience the Huawei Smart Glasses 2 series, as well as the high-quality and cost-effective Huawei FreeBuds 4E (2024 model), Huawei FreeBuds SE 2 and other products to choose from, fully meeting the needs of users in different scenarios such as office, travel, wear, sports, entertainment, etc. need.
#In the all-scenario smart life built by Hongmeng, Huawei headphones are your good wireless partner for all-scenario smart life. For this 618, you can enjoy a limited-time discount when purchasing Huawei audio products in Huawei Mall, major authorized e-commerce stores, Huawei experience stores and authorized retailers. Huawei FreeBuds Pro 3 is immediately discounted 200 yuan, Huawei Smart Glasses 2 is discounted up to 200 yuan, and Huawei FreeBuds 4E Get an instant discount of 250 yuan and choose a gift for yourself and your relatives and friends. Huawei audio products are the best choice.
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