Yu Chengdong: The first model of the smart car brand jointly cooperated by Huawei and Jianghuai will be launched next spring

In the spring of 2025, the first model of the smart car brand jointly developed by Huawei and JAC Motors will be officially launched. This cooperation marks another important layout of Huawei in the field of smart cars, and also injects new vitality into the new energy vehicle market. According to news on June 1, Yu Chengdong, Huawei’s Managing Director, Chairman of Terminal BG, and Chairman of Smart Car Solutions BU, recently announced that the first model of the smart car brand jointly developed by Huawei and JAC Motors is planned to be officially launched in the spring of 2025. The cooperation between Huawei and JAC began in early 2019. The two companies jointly established Zhixuan Auto Co., Ltd., with the Zhixuan brand as the core and electric intelligence as the development direction. The cooperation between the two parties focuses on technological innovation and integrates Huawei's expertise in smart terminals, 5G communications, Internet of Vehicles and other fields. When talking about the cooperation with JAC, Yu Chengdong said that although the smart car brand jointly created by the two parties It has not yet been determined, but the positioning is very clear and it will be committed to building million-level ultra-high-end models. He emphasized that this model will not only have excellent performance and quality, but will also surpass top luxury cars such as Maybach and Rolls-Royce Phantom, bringing consumers an unprecedented driving experience.

When talking about the differences between different smart car options, Yu Chengdong further explained that JAC Motors will focus on the ultra-high-end market, while Xiangjie is positioned in the high-end sedan field. At the same time, Zhijie brands will cover a wide range of mid-range and mid-to-high-end markets to meet the needs of more consumers. Huawei's flagship brand mainly focuses on the SUV market and is committed to providing consumers with more diverse choices. At the same time, Yu Chengdong also emphasized intelligent and diversified choices. Huawei provides consumers with more diverse choices.

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