Mobile phones are selling out! Xiaomi's 618 battle report is amazing, the payment amount exceeded 10.3 billion

News on June 1st, Xiaomi released an eye-catching 618 battle report today. It is reported that as of 23:59:59 on May 31, 2024, Xiaomi’s cumulative payment amount across all channels in this year’s 618 promotion has exceeded 10.3 billion. This number undoubtedly highlights Xiaomi’s success in this year’s event Its strong sales strength has given it a good start.

According to the published battle report, it can be seen that Xiaomi’s many mobile phone models have achieved excellent sales performance on major e-commerce platforms such as JD.com, Tmall, Douyin, Pinduoduo, etc. Among them Including, the sales of domestic mobile phone brands on JD.com and Tmall platforms ranked first in daily/cumulative sales/sales, Douyin platform sales ranked first in cumulative sales/sales of domestic mobile phone stores, and Pinduoduo platform ranked first in cumulative sales/cumulative sales of domestic mobile phone brands. Number one in sales volume.

Redmi K70 mobile phone ranked first in both day and cumulative mobile phone sales on the JD.com platform, demonstrating its excellent market competitiveness. At the same time, Xiaomi 14 leads the domestic mobile phone market in cumulative sales in the price range of 4,000-5,999 yuan, while Xiaomi 13 leads in cumulative sales in the 3,000-3,999 yuan price range.

Xiaomi's product lines participated in the 618 promotion. All Xiaomi products participated in the event, and the discounts were unprecedented. For example, the price of the entire Xiaomi MIX Fold 3 series has been reduced by 1,000 yuan, the price of the entire Xiaomi 14 series has been reduced by 300 yuan, and the price of the Xiaomi 14 Pro series has been reduced by 400 yuan. Redmi brand products also have significant price reductions. For example, the price of the entire Redmi Turbo 3 series is reduced by 100 yuan, the price of the entire Redmi K70 series is reduced by 200 yuan, and even the maximum price reduction of the Redmi K70 Pro reaches 400 yuan. These preferential measures have undoubtedly greatly stimulated consumers' desire to buy and promoted Xiaomi's strong sales in the 618 promotion.

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