Xiaohongshu is a platform for communicating lifestyles, and the use of hashtags is crucial to the exposure of content and attracting user attention. A burning question for Xiaohongshu users is: does using multiple hashtags achieve better results? In order to delve deeper into this issue, PHP editor Yuzai will deeply analyze Xiaohongshu’s topic tag strategy, answer the question of “the more the better”, and provide guidance on how to use multiple topic tags effectively. Through this article, readers will gain a comprehensive understanding of how Xiaohongshu hashtags work and learn practical tips for optimizing content exposure.
1. Is the more topics Xiaohongshu covers, the better?
Reasonable use of hashtags can help users find interesting content faster. If a piece of content contains too many topics, users may not be able to accurately understand the core content of the video and reduce their interest in watching it.
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3. User experience: Too many hashtags may confuse users and make it more difficult for users to filter content. Therefore, when choosing topics, you should focus on user experience and avoid over-marketing.
2. How to bring up multiple topics in Xiaohongshu?
1. Selected topics: When selecting topics, you need to filter the topics and select tags that are relevant to the content and popular. You can observe the hot topic list to understand the current hot topics that users are paying attention to and increase the exposure of the topic.
2. Topic matching: Properly matching topics can make the content cover a wider user group. For example, a food video can be paired with multiple topics such as "food", "weight loss", "food preparation", etc.
3. Topic order: When publishing content, pay attention to the order of topics. You can put hot topics at the front to increase your video’s chances of exposure.
4. Continuous updates: Pay attention to the dynamics of hot topics in a timely manner, and adjust topic tags in a timely manner according to hot events to maintain high exposure of the content.
The more Xiaohongshu topics are not necessarily the better. Hashtags should be used rationally, focus on user experience, and increase the exposure of content. Master the art of bringing up multiple topics so that your content can reach a wider user base. I hope this article can be helpful to everyone and achieve better results on the Xiaohongshu platform.
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