Ford CEO announces: L3 autonomous driving will be launched within a few years, allowing drivers to 'free their hands and eyes'

According to news on June 26, Ford Motor Company CEO Jim Farley Farley recently revealed that Ford will launch L3 autonomous driving technology to consumers in the next few years, which will allow drivers to free their hands and eyes on the road. The launch of this technology will enable Ford to make an important breakthrough in the field of autonomous driving and is expected to allow the company to seize market opportunities. , L3 level autonomous driving means that the vehicle can drive autonomously to a certain extent, reducing the driver’s need for real-time monitoring of the system, but under certain circumstances, the driver may still need to take over driving. Previously, Tesla’s **Elon Musk** (Elon Musk) This functionality has been promised several times, and Mercedes-Benz has already launched a similar system. However, if Farley's predictions are accurate, Ford could become the first automaker to bring L3 autonomous driving technology to market on a large scale.

It is understood that Farley said in an interview with Bloomberg TV on May 31: “We are very close to achieving the goal of L3 autonomous driving.

Currently, our prototype vehicles already have this function, but the next challenge is how to achieve affordable mass production

" He further pointed out that L3 autonomous driving will allow drivers to enjoy a "hands-off and eyesight-free" driving experience on the road, and can even transform the car into a car. It becomes a mobile office for drivers to conduct conference calls and other activities. While this **groundbreaking** technology has huge potential, its adoption will still take time. Farley expects that in the initial stages, L3 autonomous driving capabilities will only be suitable for specific scenarios. "We currently believe that this technology will primarily be used on sunny days. In adverse weather conditions, such as heavy rain, driving at speeds in excess of 80 mph will become **challenging**."

About the new technology Farley did not disclose much about the **high** cost issue. However, there is widespread speculation that Ford may adopt a subscription charging model to promote this most advanced technology. This will provide consumers with more **flexible** choices while also helping Ford Motor Company better recoup its R&D costs.

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