Analysis of Xigua Video’s play volume revenue: Xigua Video’s play volume revenue is a floating reward. According to different floating prices, the income from 10,000 views may be between 10 and 60 yuan. In order to help you understand the playback revenue mechanism of Xigua Video, PHP editor Xigua has compiled the following content to elaborate on the relevant calculation methods and factors that affect revenue. You can continue to read the article to learn more.
1. How much income is there from 10,000 views of Xigua Video?
Based on the play volume of the profitable video and the unit price per thousand views, the video revenue can be calculated. The unit price per thousand views of Xigua Video is dynamically adjusted based on the supply and demand of the advertising market. It generally floats between 2-6 yuan, and may be higher or lower.
Therefore, the income from 10,000 views of Xigua Video is roughly between 10-60 yuan, depending on the proportion of profitable views and the unit price of 1,000 views.
2. How is the revenue calculated from the views of Xigua video?
The revenue of Xigua Video mainly comes from advertising sharing. That is to say, when your video is played on the Xigua platform, if an advertisement appears, you can get a certain percentage of advertising revenue. This ratio is currently 50%, which means that the Xigua platform and the author each get half. However, not all playbacks can generate advertising revenue. Only video playbacks that meet the following conditions can be counted as profitable playbacks:
1. Video playback duration exceeds 15 seconds
2. Video playback source is search results , personal homepage, author's post status, recommendation flow and other channels
3. The video playback user is not the author himself
4. The video playback user is non-cheating user
Improve the quality and attractiveness of Xigua video. This is the basis for increasing revenue. Only by producing high-quality, valuable, and interesting videos can we attract users' attention, increase playback time and likes, and increase the proportion of profitable views. At the same time, you should also pay attention to the title, cover, tags and other elements of the video so that users can quickly find and click on your video.
You should choose a content type and style that suits you and the characteristics of the platform based on your areas of expertise and interests, such as education, technology, food, travel, entertainment, etc. At the same time, you should also pay attention to following the content trends of the platform and market to increase the exposure and click-through rate of your videos.
Now that everyone knows the revenue calculation method of Xigua Video, you can optimize your creative strategy based on this logic, seize hot topics and user needs, and then you can quickly increase the revenue of the video.
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