Dogecoin Is No Longer the Top Dog of Meme Coins. Should It Be in Your Portfolio?

Quite simply, you either love meme coins or hate them. Some view them as a fun get-rich-quick opportunity, while others view them as speculative

Meme coins are a polarizing topic in the crypto market. Some traders view them as a fun get-rich-quick opportunity, while others see them as speculative investments with no real-world value.

Even meme coins with multibillion-dollar market caps, like Dogecoin (DOGE -0.55%), can inspire strong feelings among investors. This dog-themed meme coin was launched in 2013 and now has a market cap of over $17 billion. But does Dogecoin still deserve a spot in your portfolio?

Dogecoin is no longer the top dog in the meme coin universe. After Shiba Inu (SHIB 0.49%) was launched in August 2020, it quickly became the No. 1 meme coin by market cap. When people talked about meme coins, they were talking about Shiba Inu.

Dogecoin built up a tremendous amount of public goodwill during that period, and during the last crypto bull market rally, it even attracted the support of billionaire Elon Musk. But now there are thousands of meme coins to choose from. There are meme coins for celebrities, meme coins for presidential candidates, and meme coins for just about any type of animal you could imagine. Even if you want to invest in a "classic" dog-themed meme coin, you have plenty of choices.

If Dogecoin were still delivering stellar performance, having more choices wouldn't be such a big deal. But the sad fact is that Dogecoin's best days are behind it. In its entire 10-year history, it has never once traded higher than $1. Aside from a brief spectacular run in 2020-2021, Dogecoin has disappointed investors, over and over again.

Just look at this chart of Dogecoin's performance over the past five years. The price of Dogecoin peaked in May 2021, when Elon Musk famously appeared on NBC's Saturday Night Live. In one of his comedy skits, the so-called "Dogefather" joked that the meme coin was nothing more than "a hustle," and the price of Dogecoin has never recovered.

Granted, there are signs now and then that Dogecoin might be making a comeback. But just consider Dogecoin's performance this year, amid a new meme coin rally in the crypto market. Dogecoin is up 32%, but Shiba Inu is up 60%. Pepe (PEPE -2.93%) -- a frog-themed meme coin -- is up 692%. And dogwifhat (WIF -8.94%) -- another dog-themed meme coin -- is up a blistering 1,171%.

All of these meme coin competitors have market caps of $2 billion or higher, so it's not so easy to dismiss them. Yes, they have silly mascots and silly names. But if your sole goal is to "get rich quick," they are probably better options than Dogecoin right now.

When it comes to meme coins, be careful about chasing performance. It can be tempting to invest in a meme coin that's soaring in value. But meme coins can go to zero overnight, and they should not be part of a long-term portfolio. If you intend to invest in meme coins, you need to be prepared to lose everything. Just think of all the Dogecoin investors who bought in at the market top of $0.74, only to be stuck with an investment that's currently worth just $0.11.

That being said, there is one scenario in which Dogecoin might be worth a serious investor's time: if Elon Musk ever decides to go all-in on Dogecoin at his companies. For example, in March, there were hints that he might be thinking about making Dogecoin a payment option for Tesla electric cars. And, early last year, speculation started that Elon Musk could be ready to make Dogecoin a payment option on the X social media platform.

But, as is so often the case with meme coins, the buzz and speculation are so much more entertaining than the everyday reality. Until something changes dramatically with Dogecoin, you are better off looking elsewhere for a crypto investment opportunity.

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