How to make your videos popular on Kuaishou has become a question that attracts a lot of attention from short video creators. Whether you want to attract more fans, expand your influence, or harvest traffic revenue, it’s crucial that your videos become popular. This article is carefully written by PHP editor Youzi. It will reveal the popular secrets of Kuaishou step by step to help you create popular videos and stand out in the ocean of short videos.
1. How does Kuaishou make videos of your works popular?
1. Select hot topics and tags
If you want your video to be popular, you must first select the currently popular topics and tags. This can increase the chances of video exposure and attract more users' attention. The Kuaishou platform recommends videos to users based on their interests and hot topics. Therefore, clever use of hot topics and tags is the key to increasing the popularity of videos.
2. Innovative content and highlighted personality
To stand out among many works, you need unique content and personality. Create novel, interesting and creative videos that can attract users' attention and increase likes, comments and shares. It is necessary to maintain consistency with the mainstream values of the Kuaishou platform and avoid publishing vulgar, violent and other harmful content.
3. Optimize video quality
High-definition, smooth, and good-quality videos are more attractive to users. During the shooting and editing process, attention should be paid to image stability, sufficient lighting, and clear sound quality to improve the overall quality of the video. The appropriate length of the video is also very important. It should not be too long or too short. It should be adjusted appropriately according to the content.
4. Master the publishing time
The time when you publish a video will also affect the popularity of the video. Generally speaking, users are more active in the evening and during rest periods. Therefore, you can choose to publish your videos in the evening or on weekends to increase your exposure. Maintain a certain publishing frequency to keep users paying attention to your work.
5. Interaction and communication
After publishing your work, you must actively interact with users, reply to comments, participate in topic discussions, etc. This can not only increase the popularity of the video, but also broaden your network and attract more fans. You can make your work spread further by sharing, forwarding, etc.
2. Is there any profit from the popularity of Kuaishou’s videos?
1. Advertising sharing
When the video of your work becomes popular and attracts a large number of fans and traffic, the platform will share the advertising revenue with you. This is also one of the main reasons why many users pursue popular works.
2. Merchant Cooperation
Popular works will attract the attention of merchants, and they may take the initiative to cooperate with you for brand promotion, product endorsement, etc. This is undoubtedly a considerable amount of income.
3. Gift Reward
After your work becomes popular, more and more fans will follow you, and they may express their love and support for you by sending gifts. This is also a way to make money.
4. Paid content
The Kuaishou platform supports paid content, such as paid viewing, paid Q&A, etc. If your work is attractive enough, you can try setting up paid content to increase revenue.
If you want to publish a video of your work on Kuaishou to become popular, you need to grasp hot topics, innovative content, optimize video quality, grasp the release time, and actively interact and spread. Of course, being popular also means potential revenue, including advertising shares, merchant cooperation, gift rewards, paid content, etc.
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