COCA Announces Global Launch of Highly Anticipated Non-Custodial Physical Cards

HONG KONG, July 11, 2024 /PRNewswire/ -- COCA, a trailblazer in blockchain-powered financial solutions, proudly announces the global launch of its much-anticipated physical debit cards.

Hong Kong-based fintech firm COCA has announced the global launch of its physical debit cards, which will be available in over 50 countries.

The cards are designed to function without the traditional custodial barriers, ensuring that users retain full control over their digital assets. This approach not only enhances security but also empowers users with the freedom to manage their finances independently.

The physical cards are the newest addition to COCA's suite of financial products, which includes virtual cards and a non-custodial wallet platform. These products are collectively aimed at merging the utility of cryptocurrency with everyday financial activities.

COCA's physical debit cards will be available for use at over 40 million merchants across 200-plus countries. The cards are linked to users' COCA wallets, which support a range of stablecoins and cryptocurrencies.

At the time of making a purchase, users can choose to spend their fiat or crypto balance, with the latter option enabling them to utilize their digital assets for everyday expenses.

COCA's non-custodial approach ensures that users' private keys and seed phrases are never stored on any centralized servers or third-party platforms, eliminating the risks associated with custodial services.

Instead, COCA leverages Multi-Party Computation (MPC) cryptography to generate non-custodial key shares, which are then distributed among multiple secure nodes.

This technology allows users to generate new payment credentials for each transaction, rendering the card virtually unhackable and safeguarding users' funds from common threats.

COCA's physical cards are also designed to offer competitive exchange rates and optimal trading experiences through its advanced routing engine, which scans and compares prices across 17 onramps and 182 local payment methods.

This ensures that users can benefit from the best rates and seamless conversion experiences when making purchases or withdrawing funds in different currencies.

"Today marks a pivotal moment for COCA as we extend our innovative financial solutions across the globe," said Pavel Matveev, Strategy and Product Advisor of COCA.

"Our physical cards represent more than just a payment tool; they are a testament to our vision of making cryptocurrency a practical part of everyday spending. This launch is a key step towards a future where financial transactions are borderless, secure, and entirely in the users' control."

COCA's non-custodial physical cards are set to redefine the landscape of cryptocurrency payments, bridging the gap between digital assets and traditional spending habits.

As COCA continues to innovate and expand, it remains dedicated to providing solutions that not only meet current user needs but also anticipate the future dynamics of the financial industry.

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