Be Binance: A Global Campaign to Celebrate the Company\'s Seventh Anniversary

The milestone celebration will be shared with over 200 million users around the world. The “Be Binance” campaign includes a wide range of activities.

Cryptocurrency exchange Binance is celebrating its seventh anniversary with a global “Be Binance” campaign.

The campaign will feature a range of activities, including in-person meet-ups, virtual gatherings, social media contests, and exclusive promotions. The activities are designed to highlight the role of community engagement in the advancement and adoption of the blockchain industry.

Binance will also be hosting various events in 19 countries around the world, including outdoor events in the United Arab Emirates, Australia, New Zealand, Bulgaria, Spain, and Benin. These events will transform streets and beaches into vibrant hubs of activity, filled with music, games, and interactive festivities designed to appeal to both crypto enthusiasts and those curious about crypto.

“'Be Binance' is a celebration of our community's incredible support over seven remarkable years," said Rachel Conlan, Chief Marketing Officer at Binance, in a statement. "This campaign is a tribute to the collective spirit that drives us forward and a testament to the bright future we're building together."

To mark its seventh anniversary, Binance is also launching exciting giveaways across social media and community channels, including Binance Square. Users are invited to share what “Be Binance” means to them, answer daily questions, share birthday wishes and favorite Binance memories for a chance to win $7,000 worth of BNB token vouchers, Binance swag, and more.

Finally, Binance is also promoting crypto education through its academy platform. Binance Academy will invite users to participate in the 7YA Product Guide Learning Week starting on July 9th. During this event, users will have the chance to complete educational missions and share rewards of up to 77 BNB. Users can also take short Learn & Earn courses on Binance P2P, Binance Copy Trading, and Binance Airdrop Portal to earn a share of an additional 7 BNB reward pool.

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