China Internet Network launches 'Quality Anchor Cultivation Project': 6,000 high-quality live broadcast rooms will be identified, Douyin's first pilot

News from this site on August 6, according to Southern Net, the China Federation of Internet Social Organizations (China Network Federation)The Live Short Video Professional Committee launched the "Quality Anchor Cultivation Project" to guide each platform to gradually carry out the project in stages The identification of high-quality live broadcast rooms. Douyin Livehas become the first pilot platform of the “Quality Anchor Cultivation Project”.

This project is guided by the Comprehensive Network Management Bureau of the Central Cyberspace Administration of China. It aims to guide platform companies and institutions to fulfill their main responsibilities, and to cultivate a group of positive energy anchors who have outstanding industry demonstrations, strong public welfare promotion, and high social visibility. .

The first three-year phase of the project (2024~2026) will guide the identification of 6,000 high-quality live broadcast rooms and drive the platform to cultivate and promote 30,000 positive energy live broadcast rooms, which will help promote the high-quality development of the live broadcast industry.

China Federation of Network Social Organizations was established in Beijing in May 2018. It is a national, joint, and hub-type non-profit organization voluntarily formed by social organizations and related institutions in the field of domestic network security and informatization. social organization.

The formalization and professionalization of online anchors is becoming an industry trend. According to previous reports on this site, the Ministry of Human Resources and Social Security, together with the State Administration for Market Regulation and the National Bureau of Statistics, released information on 19 new occupations and 28 new types of work on July 31, including online anchors.

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