Vivo India is king! How did you achieve 25% market share in the mid- to high-end market?

【ITBEAR】According to news on August 15, market research giant IDC recently released the latest report, stating that the Indian smartphone market has achieved significant growth in the first half of 2024, with shipments reaching 69 million units, compared with the same period last year. An increase of 7.2%. It is particularly worth noting that in the second quarter of 2024, market shipments reached 35 million units, a year-on-year increase of 3.2%, showing the continued vitality of the market.

1. Vivo occupied the first place with 16.5% market share, growing 6.7% year-on-year.

2. Xiaomi occupied 13.5% of the market share, ranking second, with a year-on-year growth of 26.8%.
3. Samsung occupied 12.9% of the market share, ranking third, a year-on-year decrease of 15.4%.
4. Realme occupied 12.6% market share, ranking fourth, with a year-on-year growth of 3.4%.
5. OPPO occupied 11.5% market share, ranking fifth, with a year-on-year growth of 7.9%.
6. Apple occupies 6.7% of the market share, ranking sixth, with a year-on-year growth of 24.2%.
7. Motorola occupied 6.2% of the market share, ranking seventh, with a year-on-year growth of 179.7%.
8. Poco occupies 5.7% market share, ranking eighth.
9. OnePlus occupies 4.4% market share, ranking ninth.
10. iQOO occupies 2.7% market share, ranking tenth.

    

    The following is the detailed performance of various levels of the Indian smartphone market in the second quarter of 2024:

    

The above is the detailed content of Vivo India is king! How did you achieve 25% market share in the mid- to high-end market?. For more information, please follow other related articles on the PHP Chinese website!