Yuga Labs: The Complete Guide to the Kings of NFTs in 2024

When it comes to NFTs, one company reigns as the kings of the industry – Yuga Labs. In the space of 36 months, they've gone from a group of four friends to an industry giant.

Yuga Labs is a blockchain technology company founded in 2021. The company is best known for its NFT collections, including Bored Ape Yacht Club, CryptoPunks, and Meebits. Yuga Labs also has a range of games in development, such as endless runner Dookey Dash and the Otherside metaverse.

In April 2021, Yuga Labs launched Bored Ape Yacht Club, a collection of 10,000 NFTs. The NFTs were minted at 0.08 ETH ($250 USD) each and quickly sold out. Bored Ape Yacht Club has since become one of the most valuable NFT collections, with a market cap of over $1 billion USD.

Following the success of Bored Ape Yacht Club, Yuga Labs launched several other NFT collections, including Bored Ape Kennel Club, Mutant Ape Yacht Club, and CrypToadz. The company also played a role in the formation of the ApeCoin DAO and its popular $APE token.

In March 2022, Yuga Labs acquired CryptoPunks and Meebits from Larva Labs. The acquisition was valued at $450 million USD and gave Yuga Labs control of two of the most iconic NFT collections.

Later in 2022, Yuga Labs announced plans to build a metaverse called Otherside. The metaverse will be accessible to holders of Bored Ape Yacht Club, CryptoPunks, and Meebits NFTs. Otherside will also feature a native token called $OTHERLY.

Yuga Labs is continuing to expand its gaming presence with the development of several new titles. The company has partnered with game studio Faraway to create a game called Serum City. Yuga Labs is also working on two other games, Legends of the Mara and HV-MTL, which will each have their own companion NFT collection.

The company is also exploring the world of Bitcoin Ordinals with the minting of the TwelveFold collection. The collection consists of 12 NFTs that were inscribed on Bitcoin satoshis and features artwork by Beeple, Mad Dog Jones, and Yuga Labs.

In February 2024, Yuga Labs acquired PROOF Collective, the team behind the Moonbirds NFT collection. The acquisition will see PROOF Collective integrate with the Yuga ecosystem and contribute to future projects.

A follow-up to Dookey Dash, titled Dookey Dash: Unclogged, was released in September 2024. The game featured a new endless runner format and was once again exclusive to holders of Sewer Pass NFTs.

Throughout its history, Yuga Labs has faced some controversy. In February 2022, a BuzzFeed article revealed the identities of Greg Solano and Wylie Aronow, who were pseudonymous up to that point. The company also filed a lawsuit against artist Ryder Ripps over his copycat RR/BAYC collection, which was eventually settled in Yuga’s favor in 2023.

Despite the challenges, Yuga Labs has remained one of the most successful companies in the NFT industry. The company’s NFT collections and games continue to be highly sought-after by collectors and players around the world.

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