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凤凰网科技讯 北京时间9月27日消息,据彭博社报道,甲骨文联席总裁马克·赫德(Mark Hurd)表示,为抵御激励竞争,公司将寻找更多适合的特定行业软件公司进行收购。
自加入甲骨文后,赫德今日首次公开接受媒体采访。他表示,甲骨文是一个以纵向联合市场为重心的公司,而并购将成为纵向联合策略不可或缺的部分。同时,该公司市场价值高达317亿美元。
赫德指出:“多年来,公司对纵向联合行业的投入很高,我们相信回报也不会太少。诸如金融、远程通讯和零售等行业的专属软件的回报比较稳定。”
甲骨文试图找到合适的营销策略,来吸引中小企业。为了抵御那些针对专门行业、开发特定软件的专业软件公司的竞争,甲骨文在OpenWorld大会上还将推出多款软件。
赫德强调,一年前,甲骨文在OpenWorld大会上发布的新产品种类繁多、十分高产,在下周的大会上,将会有更多新产品登陆。
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