Website DIV CSS and search optimization_html/css_WEB-ITnose

Advantages of DIV CSS technology

The industry is paying more and more attention to the standardized design of DIV CSS, ranging from major portals to countless personal websites. Under the influence of Div CSS standardization, web designers have This requirement serves as an industry standard. So what is the Div CSS standard? What are the benefits of standardized design of Div CSS?

The full name of Div is "division". The method of using DIV is the same as using other tags.

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If DIV is used alone without adding any CSS, its effect and use in the webpage< ;P>

is the same. DIV itself is a container. You can not only embed tables but also embed text and other HTML codes

CSS is the abbreviation of Cascading style Sheets, which is translated as "cascading style sheet" in Chinese. Using CSS technology, you can Effectively achieve more precise control over page layout, fonts, colors, backgrounds and other effects. As long as the corresponding CSS code is modified, the appearance and format of different parts of the same page, or web pages with different pages, can be changed. CSS can make your web page more concise. Some people can make a web page with the same content as dozens of KB, while experts can make it as small as a dozen KB.

In this layout, the div carries the content, while the CSS carries the style. The separation of content and style is indeed a big impact on the traditional table editing method of WYSIWYG. In particular, it is difficult for designers to accept designing a style that they cannot see immediately. However, the benefits of div CSS are too obvious:

1. Search engine affinity:

Search engines will not care about the design or composition of a page. It is impossible for search engines to "appreciate" pages with beautiful and novel designs; nor will they "reject" pages with ugly color combinations. They just quietly get what they need and leave. If a page covers a large number of tables to describe the structure, just imagine how much it will cost search engines to get truly useful information?

Generally speaking, the page, style structure and content information size ratio described by the table architecture may reach 1:1 or even higher. For pages with a CSS DIV structure, although it seems to the client that downloading a complex CSS takes up a similar amount of bandwidth, search engines can easily bypass this CSS and directly capture the content in the div. This is the advantage of div. The slight increase in bandwidth usage is completely insignificant, not to mention that a redundant table design architecture will occupy more bandwidth if the code is not well written.

2. Convenience of reconstructing the page:

The separation of content and style causes us to only redefine each div element when reconstructing the page layout (changing the skin). Just the specific location and style will do. When revising the original table, almost all content injection channels must be changed, which is too troublesome.

Regarding the problem that Korean-style websites are difficult to use div to describe, it is generally believed that in the web2.0 army Under the impact, Korea's fancy style will soon be replaced by minimalism. If it is indeed an excellent design, most of it will be done with Flash, but this will sacrifice the content to be searched by search engines! It can be said that the DIV CSS web page standard has subverted the traditional Table construction web page.

Advantages of Div CSS standard WEB: It complies with W3C standards and supports browser backward compatibility, so that your website can be well compatible with any browser; it is more search engine friendly. Compared with traditional tables, web pages using DIV CSS technology are more friendly to search engines. Through the separation of content and style, it becomes more convenient to adjust the page and style, and at the same time, the readability of the web page is greatly improved. Simplified code, faster file downloads and faster page display

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Search Optimization

Search Engine Optimization (SEO), and Search Engine Positioning It is the same kind of work as Search Engine Ranking, which refers to ranking web pages by understanding how various search engines crawl Internet pages, how to index them, and how to determine their ranking of search results for a specific keyword. Technology to carry out relevant optimization to improve search engine rankings, thereby increasing website traffic, and ultimately improving the website's sales or publicity capabilities.

Searching is the most used online behavior after email. Searching through search engines is the main means for Internet surfers to find online information and resources. Search engine marketing has become the most important part of Internet marketing. How to make your website indexed by major search engines and then obtain a higher ranking has become a topic that website builders are racking their brains on.

When you are worried that your website is of little use to your business, and you are unwilling to spend hundreds to thousands, or even tens of thousands, of promotion fees every month, it is better to try to optimize the website for search.