Brief Analysis of Website Planning Book_PHP Tutorial
The success of a website has an extremely important relationship with the website planning before building the website. Before establishing a website, the purpose of building the website should be clearly defined, the functions of the website should be determined, the scale of the website and investment costs should be determined, and necessary market analysis should be conducted. Only detailed planning can avoid many problems in website construction and make website construction proceed smoothly.
Website planning refers to analyzing the market before website construction, determining the purpose and functions of the website, and planning the technology, content, cost, testing, maintenance, etc. in website construction as needed. Website planning plays a role in planning and guiding website construction, and plays a role in positioning the content and maintenance of the website.
The website planning book should cover all aspects of website planning as much as possible. The writing of the website planning book must be scientific, serious and realistic.
The content of the website plan is as follows:
1. Market analysis before building the website
1. What is the market of the relevant industry, what are the characteristics of the market, and whether it can Conduct company business on the Internet.
2. Analysis of the main competitors in the market, competitors’ Internet access status and their website planning and functions.
3. Analysis of the company’s own conditions, company profile, market advantages, what competitiveness can be improved by using the website, and the ability to build the website (cost, technology, manpower, etc.).
2. Purpose and functional positioning of website construction
1. Why should we establish a website? Is it to promote products, conduct e-commerce, or establish an industry website? Is it the needs of the enterprise or an extension of market development?
2. Integrate company resources and determine website functions. According to the company's needs and plans, determine the functions of the website: product promotion type, online marketing type, customer service type, e-commerce type, etc.
3. According to the website functions, determine the purpose that the website should achieve.
4. The construction of the intranet (Intranet) and the scalability of the website.
3. Website technology solutions
Determine website technology solutions based on the functions of the website.
1. Use a self-built server or rent a virtual host.
2. Choose the operating system, use unix, Linux or Window2000/NT. Analyze investment costs, functionality, development, stability and security, etc.
3. Adopt enterprise Internet solutions and e-commerce solutions provided by companies such as IBM and HP using systematic solutions? Or develop it yourself.
4. Website security measures, anti-hacking and anti-virus solutions.
5. Development of related programs. Such as web page programs ASP, JSP, CGI, database programs, etc.
IV. Website content planning
1. Plan the website content according to the purpose and function of the website. Generally, corporate websites should include: company profile, product introduction, service content, price information, contact information, Basic content such as online orders.
2. E-commerce websites should provide member registration, detailed product and service information, information search and query, order confirmation, payment, personal information confidentiality measures, related help, etc.
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