Being a programmer is worse than selling walnuts. Sales exceeded RMB 30,000 in a single day after opening the store.

I resigned from my job as a PHP engineer in November 2013. Facing the transformation of my life, I felt particularly uneasy.

Although I have accumulated some funds through 4 years of working hard, the high cost of life in Guangzhou made me feel very helpless at the beginning of my business; in order to get the project on track as soon as possible, I rushed around to raise funds; all I got was indifference and ridicule from my friends, and lack of support from my relatives. Half a month of my time was almost wasted.


Half a month later, Zhudaxian’s official website (www.zhudaxian.com) was officially launched, mainly selling organic walnuts. I published an article online "PHPProgrammer's Hard Transformation" that dayIP and it broke through1000, The total order amount exceeded 3000 Yuan mark, many programmer friends encouraged me to keep going. I think it is the happiest thing for every entrepreneur to receive support and blessings from friends at the beginning of starting a business.

The original idea of ​​establishing Zhu Daxian was to produce and sell by ourselves. Due to the complexity of vertical e-commerce, the website was difficult to operate. The large span of the industrial chain brought us a lot of difficulties; after a week of operation, we decided Leave the operation of the platform to shareholders and shift the focus to back-end construction. In terms of product development at the bottom of the entire industrial chain, Zhu Daxian has increased its efforts in product development. At present, Zhu Daxian’s main independent products include: organic walnuts, organic noodles, kiwi fruit (the special characteristics of the fruit have not yet been opened to the outside world), and edible vinegar. In early February 2014, after one month of operation, the website’s single-day sales exceeded 30,000 yuan.