What knowledge do novice SEOs need to master?
The knowledge that novices in seo need to master are: 1. html; 2. meta tags; 3. navigation; 4. home page; 5. Alt Tags; 6. keyword text; 7. search engine submission; 8. Links.
#Many students are asking me, I am a novice in SEO, is it easy to learn SEO technology? In SEO, what are the most basic SEO skills to master? SEO techniques can be said to be too many or too few, but the core things are actually just a few things, and SEO is a strategic issue. But we need to understand the most basic rules of play. Today we will learn about some basic common sense that SEO novices need to master.
Html
To do a good job in SEO, you must first be able to understand basic html. To do SEO, you do not need to learn advanced html knowledge, you only need to master some common Just use the tag. If you can understand some basic HTML things, then SEO will not be a big problem for you. Therefore, it is very necessary for SEO novices to learn basic HTML.
meta tag
Navigation
Please ensure that your website navigation is linked in the form of html. There should be extensive interconnection between all pages, if this is not possible, consider building a sitemap.
Homepage
The homepage of the website (home or index page, etc.) should be in the form of text, not flash, etc. This text should contain your target keyword or target phrase.
Alt Tags
Important pictures on the website, such as logos, photos, navigation pictures, etc., should be added with simple descriptions.
Keyword text
In your site, there should be some pages that contain high keyword density. But don’t overdo this method, otherwise it will be regarded as cheating by search engines and be counterproductive.
Submit to search engines
Please do not use software or automated submission services. In fact, there is no need to submit your URL to hundreds of search engines. The five major search engines and directories account for 90% of search traffic. It's enough to manually submit your URL to a few familiar search engines, and it won't take you more than a few minutes.
Friendly Links
Make friendly links with peer websites. Sites with relevant content and higher PR value than your own are the best. Never join a link farm (Link Farms), as you will be penalized by search engines.
The above points are collected by myself from the Internet, and I also added some of my own opinions to them. Of course, this is just some of the most basic common sense in SEO, I hope it can help everyone.
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