What does TikTok traffic mean?

Douyin traffic is to attract a large number of users to like, comment, collect, share, etc. to browse your advertising links. In this way, you can increase the number of visits and views of the links, thereby promoting the brand exposure and popularity; simply put, it is to use the Douyin platform to guide the user traffic above to other platforms as needed.

The operating environment of this tutorial: Windows 7 system, Dell G3 computer.

What is Douyin drainage?

Douyin drainage is to attract a large number of users to like, comment, collect, share, etc. Come and browse your advertising link to increase the number of views and thereby promote the exposure and popularity of your brand.

To put it simply, it is to use the Douyin short video platform to guide the above user traffic to other platforms of its own, which can be WeChat or Taobao stores, etc., in order to obtain traffic customers.

What are the ways to attract traffic to Douyin?

1. Drainage within the video

Douyin Short videos are mainly operated by short videos. Therefore, advertisers must grasp the 15 seconds of content space, carefully plan the topic, and leave foreshadowing, imagination, benefits, etc. for users.

2. Posting comments to attract traffic

Leaving traces on videos you like or people you care about is a behavior that most friends "praise". . Therefore, it is also very important for advertisers to interact with friends through Douyin short video content, allow more friends to participate in comments, generate more topic discussions, and create popular comments.

How to improve the traffic drainage effect

The above are the ways to attract traffic to Douyin. Advertisers can use Douyin to attract traffic based on the above points. However, it is necessary to improve the traffic drainage effect based on the following three points:

1) Shoot more creative content videos

Fresh and creative content is what friends like best, so if you want to pass Douyin attracts traffic, and creative content videos are indispensable. Therefore, you can combine the features of the product with topics that users are interested in, or use hot spots to shoot relevant video content to bring more interested users to this video.

2) Position Douyin well

Users are always only interested in their own information, so advertisers who want to achieve better traffic on Douyin must identify their own Target users and enter high-quality content to attract users’ clicks.

3) Insist on originality

Because the video content that I opened was all plagiarized and imitated, there was a time when I completely lost interest in using Douyin. Therefore, in order to gain more users, we must adhere to original short video content to attract users to view it.

The greater the platform traffic, the more opportunities there will be, but the competition on the platform will be more intense. If you want to achieve results, you will have to work hard. Most people play Douyin for fun and to kill time. As long as sellers do video marketing well, they can attract accurate users.

For more related knowledge, please visit the FAQ column!

The above is the detailed content of What does TikTok traffic mean?. For more information, please follow other related articles on the PHP Chinese website!