(Picture source: Photo Network)
(Reporter Chen Jinfeng) Recently, the 2023 Shanghai Information Consumption Festival kicked off, and “digital people” have become the inevitable protagonists. Industry insiders believe that the application of AI technology will accelerate the development of high-quality content, and virtual digital people may become a new traffic entrance.
AI digital people enter daily life
With the development of artificial intelligence, virtual reality and other technologies, virtual digital people have entered people's daily lives and played a unique role in many fields. Virtual beauty expert Liu Yexi received over one million likes within three days of her Douyin debut, becoming the top domestic virtual idol overnight; at Jiangsu Satellite TV’s New Year’s Eve concert, former singer Teresa Teng returned to the stage. Singing duet with singer Zhou Shen on the same stage, interweaving the youthful memories of several generations; more than 20 digital people appeared on the same stage at the Winter Olympics, playing the roles of sign language anchor, weather anchor, and Olympic publicity ambassador.
At the 6th Digital China Construction Summit held last month, a variety of virtual digital people appeared in different scenes, attracting the attention of visitors. At the entrance of the venue, the virtual digital human "Jasmine" greeted the guests with a smile; in the exhibition hall, the virtual digital human conducted lively, interesting and uninterrupted promotional live broadcasts, and the bank's virtual digital human vividly introduced financial products and knowledge.
The large-scale implementation of AI digital humans is worth looking forward to
Technological progress is the first driving force for the development of digital people. With the continuous breakthroughs of AI technologies such as ChatGPT, virtual digital humans have entered a new stage of development. On the one hand, it will reduce the production cost, shorten the production cycle, and lower the threshold of digital humans; on the other hand, multi-modal AI technology will make the interactive capabilities of digital humans to a higher level, and their ideological decision-making and language output will be closer to real people.
"AI technology is rapidly iterating, bringing powerful empowerment to the virtual digital human industry." According to a media analyst at a leading domestic securities firm, the virtual digital human industry is in a period of rapid development, and the AI virtual digital human market is expected to grow rapidly. Growth will move towards a new stage of tooling, systematization and low cost.
Currently, the virtual digital human industry chain is gradually maturing, and has formed a complete virtual digital human industry chain ecological map consisting of upstream production and rendering tools, midstream virtual human driving and operation, and downstream scene applications. The "China AI Digital Human Market Current Situation and Opportunities Analysis, 2022" released by IDC predicts that by 2026, the size of China's AI digital human market is expected to grow to 10.24 billion yuan.
Expand new dimensions of AI digital human application
Under the great wave of the Metaverse, China Telecom has also been exploring changes in the new track of the Metaverse and the field of virtual digital humans, constantly gaining insight into new user consumption needs, and transforming cutting-edge technologies into diversified and rich application scenarios. .
Today, China Telecom is actively laying out the digital human track. Its Ai Music brand will launch the first hyper-realistic digital human "Qianran" on February 23, 2023. With its highly realistic appearance and vivid personality, "Qianran" meets the expectations and interactive needs of the new generation of content consumers for the Metaverse.
On May 17, 2023, China Telecom Tianyi Ai Music Culture Technology Co., Ltd. released two major products, 3D digital human AI video ring tones and AI business video ring tones. Through the in-depth integration of cutting-edge technologies such as 5G AI, it provides users with smarter , personalized AI video ring tones products and high-quality service experience, comprehensively expanding the new dimension of AI digital human application.
At the Ningbo Cultural Tourism Exhibition held in April, the 5G digital human experience area at China Telecom’s booth attracted many visitors. Audiences only need to upload personal photos to experience their own 3D digital human produced by AI, easily enter the metaverse, design their own digital image, have their own digital human identity, and can also experience virtual live broadcasts, virtual fitness, etc. Digital scene.
In the future, China Telecom will continue to improve the basic capabilities of AI digital humans, consolidate the technical base, and use digital technology to empower and empower all walks of life.
The above is the detailed content of AI+Digital Human Realizes New Interaction China Telecom Brings AI to Smart Life. For more information, please follow other related articles on the PHP Chinese website!