Seize the opportunity of the Yuan Universe and shape the development of the real industry! Qingdao builds a leading domestic and internationally advanced virtual reality industry highland

Seize the opportunity of the Yuan Universe and shape the development of the physical industry! Qingdao builds a domestically leading and internationally advanced virtual reality industry highland

Text/Peninsula All-Media Chief Correspondent Lou Hua Photo/Peninsula All-Media Correspondent Wu Jing

The Metaverse is an important new carrier for the innovation and development of the digital economy. As the core of a new round of major changes in the Internet, the Metaverse may reshape the industrial ecology and form a virtual world corresponding to the real world. It is an important force for future social change. . The popular experience of the audience at the exhibition also confirmed the future of the industry.

On May 18, the China International Consumer Electronics Expo and the Qingdao International Software Integration Innovation Expo "Metaverse and Virtual Reality Technology Development" parallel forum were held in Qingdao. With the theme of "Reshaping the Consumer Life Experience and Activating the Digital Economic System", this forum was attended by more than 200 people including relevant leaders from competent authorities at all levels, industry experts, and business representatives.

What stage of development is the Metaverse currently at? What are the difficulties and what are the development trends? How can Shandong and Qingdao seize the opportunity? The reporter conducted interviews one by one.

Digital human identification requires blockchain

What is the current development status of the Metaverse, and what are the pain points? Rong Chunming, an academician of the Norwegian Academy of Engineering, summarized the current status and difficulties of realizing the value of digital assets based on virtual reality technology, and pointed out that the current digital asset technology system has initially taken shape, but digital There are many difficulties in realizing the value of assets in data sharing, circulation, integration and use, and a federated computing service platform framework OpenIaC based on blockchain and cloud computing is proposed. We hope that in the future, more data platforms will be deeply integrated with OpenIaC to realize the true value release of digital assets.

The naked-eye 3D show at the Electronics Expo attracted citizens to stop and take photos.

In addition, the current Metaverse has not yet truly opened up the data, and has not yet realized the interconnection of data. It is expected that there will be 5 years from 2025 to 2030 to interconnect some of the data in the Metaverse.

If 2000 is called the PC Internet, 2010 is called the mobile Internet, and now it is called the Metaverse Era, the Metaverse Era has many definitions. One is 3D virtual digital, and the other is immersive experience, which must be similar to the real world. Interconnected, Jiang Yahong, a researcher at the Institute of Computer Innovation and Technology of Zhejiang University, believes that in fact many scenarios require their own digital clones, or digital people can achieve an immersive experience through software and hardware equipment. In addition, digital people themselves also They all work. Wearing gloves can play basketball, mahjong, and shake hands in the metaverse.

Brain-computer interface is in the experimental stage of research and development

What will happen if the most popular AIGC empowers the Metaverse? According to Yin Zhi, chief architect of the Metaverse of SenseTime, the important manifestation of the creativity of the Metaverse is undoubtedly AIGC. AIGC is the content created by AI. You The input can be in many forms, and the output can also be in many forms. The input is sound, text, and 3D picture. Your input can be text, and the output can also be text. Chatgpt is a Wenwen AI.

What is the future development trend of the Metaverse? The first key direction is new terminals. The biggest feature of the Metaverse is that it is people-centered. There are three major types of terminals in the Metaverse. One is mainly PC and mobile applications. In addition, there are virtual reality terminals that are gradually emerging and large-scale, and finally there are brain-computer interfaces.

“The growth rate of mobile phone terminal shipments has gradually slowed down in recent years. In addition, there are some limitations in immersive experience and interactivity. We believe that the PC and mobile terminals are transitional in the development of the Metaverse. Terminal." Li Mowen, deputy secretary-general of the Virtual Reality and Metaverse Industry Alliance, said that the brain-computer interface is relatively far away. It is now in the research and development and experimental stages. In the medium and long term, the focus is on virtual reality terminals, but the relationship with mobile phones is not complete. The relationship between virtual reality terminals and mobile phones is a substitute relationship, which is like the relationship between the front-end metaverse entrance and the back-end support platform.

The second major direction of future development is new content. The content of the Metaverse presents two major trends. One is the evolution from 2D content to 3D content, and the evolution from weak interaction to strong interaction. The characteristics of virtual and real integration and the depth of interaction are also not available in the current Internet, and are key development areas unique to the Metaverse. The third key direction is the new platform, from virtual to real and from real to virtual.

Seize the strategic commanding heights of the Yuanverse industry

Virtual reality is an important frontier field of the digital economy and one of the directions of the new generation of information technology. It has broad application space and unlimited potential for future development. Starting from 2021, my country will list the virtual reality and augmented reality industries as key industries of the digital economy and fully attach importance to the development of this field.

The reporter saw at the exhibition site that whether it was the virtual display industrial park or the Goertek, Jindong, Dapeng and other exhibition areas, there was an endless stream of visitors waiting in line to experience the game, cultural tourism, industry and other scenes in the interaction. The charm shows that future consumption trends will definitely boost the development of the industry.

In November 2022, five national ministries and commissions jointly issued the "Action Plan for the Integration and Development of Virtual Reality and Industry Applications" which clearly pointed out that virtual reality is an important frontier direction of the new generation of information technology, and proposed to break through key technologies, optimize terminal products, and inspire Service innovation, promote industry applications, and create a new industrial development pattern where technology products, services and applications prosper together. Everywhere fights for this track.

Shandong Province seizes new opportunities arising from the accelerating evolution of the new generation of technological revolution and industrial transformation, attaches great importance to the development of the virtual reality industry, and has issued a three-year action plan to promote the high-quality development of the virtual reality industry in Shandong Province and a series of supporting policies to create a A number of industry applications have formed a complete development ecology. Up to now, Shandong Province has basically formed a 1 4 N regional reality with Qingdao as the center, Jinan, Weifang, Yantai, and Weihai cities linking together, and other cities coordinating. In the next step, Shandong Province will make virtual reality stronger and bigger, and create new opportunities for the new era. Provide favorable support for the construction of a modern and powerful province in the era.

As the pioneer area of ​​virtual reality in Shandong Province, Qingdao began to lay out the virtual reality track in 2016 and proposed the development goal of building the capital of China's virtual reality industry. After six or seven years of development, Qingdao has formed a first-class The virtual reality industry ecosystem brings together a number of leading companies such as Goertek and PICO, which have international influence in terminal manufacturing. Qingdao has outstanding scientific and technological innovation capabilities and significant talent advantages in the virtual reality industry, and has a complete support system. This sets a benchmark and creates a model for the entire province.

As an industrial chain created by Qingdao, Qingdao’s path has been clear. It develops the entire chain and strengthens the magnetic field of professional parks. Relying on leading companies such as Gore, it accelerates the construction of a full industry chain system for the hardware and software content application industry chain, and cultivates and optimizes the industrial ecology. . Opening up all scenarios will promote the deep integration of the Metaverse and virtual reality industries with advanced manufacturing, smart cities, medical and other fields, create more typical application scenarios, and empower thousands of industries.

Total factor supply, strengthen the aggregation of land, capital, technology and other resources and the supply of factors, accurately introduce innovative teams and top talents, and provide high-quality and efficient services and a first-class business environment for enterprise development. We will cooperate comprehensively to support cooperation between enterprises and university scientific research institutions and promote joint innovation between industry, academia and research.

Looking forward to Qingdao making good use of its existing industrial foundation, making persistent efforts to further expand its advantages, promote resource accumulation, further consolidate and strengthen the virtual reality industry, promote the innovative development of Qingdao's Yuanverse industry, seize the strategic commanding heights of the Yuanverse industry, and accelerate Create a domestically leading and internationally advanced virtual reality industry highland to create new advantages in the development of the physical industry.

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