Tonight at 19:00, Apple Live will debut! New products such as iPhone 14 and iPad will be unveiled soon!

News on May 31st, today is an important date for this year’s 618 Mid-year Shopping Festival. Many new products will be officially launched tonight. As in previous years, e-commerce live broadcasts are still very popular in this year’s 618 event, and even Apple has begun to try this down-to-earth marketing method.

According to the editor’s understanding, Apple’s official flagship store recently released a live broadcast preview on Tmall, announcing that it will conduct the world’s first official live broadcast at 19:00 tonight. Although Apple has not disclosed what products and promotions are involved in this live broadcast, it is speculated based on Apple’s current best-selling product lines that the iPhone Products such as the 14 series, the 10th generation iPad, MacBook Air, Apple Watch and AirPods Pro are expected to be displayed during the live broadcast.

Throughout the 618 Shopping Festival, Apple’s official flagship store will also launch a number of discounts. According to official information, Apple’s official flagship store has prepared 551,800 iPhone 14 Pro/14 Pro Max, 195,500 iPhone 14/14 Plus, 33,850 iPads (9th generation), 7,588 iPads (10th generation), 17,347 iPads Air and many other products. The prices of these products will be more favorable than the usual official prices. For example, the iPhone 14 Pro originally priced at 7,999 yuan The 128G version has an immediate discount of 1,500 yuan during the event and is only sold for 6,499 yuan. Other items will also offer varying degrees of discounts. Although iPhones and other products in third-party stores have already had considerable discounts, it is still quite rare for official flagship stores to offer such large discounts.

Apple’s decision to try e-commerce live streaming this time is undoubtedly due to its potential in marketing. E-commerce live streaming has become an effective way to better promote products and interact with consumers. Live streaming is a great opportunity for Apple to further enhance its brand image and increase sales.

Apple’s participation in e-commerce live streaming is not only in line with market trends, but also reflects the brand’s openness and innovative spirit. During the 618 Shopping Festival, consumers have the opportunity to experience Apple product displays in person and enjoy the great discounts brought by the official flagship store. This also marks that Apple has further broadened its marketing channels in the Chinese market and strengthened interaction and communication with consumers.

The above is the detailed content of Tonight at 19:00, Apple Live will debut! New products such as iPhone 14 and iPad will be unveiled soon!. For more information, please follow other related articles on the PHP Chinese website!