Home Technology peripherals It Industry Large capacity and long life! Japanese consumers favor Chinese brand power banks

Large capacity and long life! Japanese consumers favor Chinese brand power banks

Jun 09, 2023 pm 11:45 PM
capacity life mobile power

According to Nikkei Chinese website, large-capacity portable power supplies have been rapidly gaining popularity in the Japanese market recently and are highly appreciated by consumers. Prices continue to rise, and the best-selling model has risen to between 70,000 and 80,000 yen (approximately 3,584-4,096 yuan). Compared with a year and a half ago, the price was about 20,000 yen (approximately 1,024 yuan), an increase More than 3 times.

A Japanese home appliance store in Chiyoda District, Tokyo, said that the large-capacity mobile power supply produced by the Chinese brand Zhenghao Innovation Technology (EcoFlow) is highly sought after by consumers. The retail price of this mobile power supply is 75,000 yen (about 3,840 yuan), and the battery capacity is as high as 768Wh, which is enough to charge an ordinary laptop about 10 times. According to the editor's understanding, this product uses lithium iron phosphate battery, which has a longer life than ordinary batteries.

Large capacity and long life! Japanese consumers favor Chinese brand power banks

#In recent years, Japanese consumers have become more aware of high-capacity mobile power supplies, resulting in increasing purchase demand. According to Yuta Chikazawa, the person in charge of the store, a year ago, consumers were more inclined to buy small-capacity mobile power supplies and had an attitude of testing the waters. However, nowadays more and more people are choosing to buy more practical high-capacity models. Now, the number of large-capacity mobile power brands sold in the store has increased sixfold, from the original three to nine.

The huge potential of mobile power is that it can be used for disaster prevention when Japan is hit by natural disasters such as heavy rains, typhoons and earthquakes all year round. According to the editor's understanding, many consumers will also purchase additional solar charging panels for supporting use. In early June, Japan was often hit by heavy rains, so sales of large-capacity portable power banks also increased. Faced with this market demand, large-capacity power banks are expected to continue to succeed in the Japanese market.

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