Hitting the Shanghai International Film Festival | Wang Changtian, Chairman of Enlight Media, talks about new technologies: In the future, VR projection effects may be comparable to those in theaters

On June 10, at the opening forum of the Shanghai International Film Festival Jinjue Film Forum with the theme of "Light and Shadow Connecting the World and China", Wang Changtian, Chairman of Enlight Media Co., Ltd., said that the application of AI technology may transform animation The efficiency of the main film production links has increased by 50%. "That is to say, we at Enlight Media originally planned to release three animated films every year, but now we have the opportunity to do more than four."

In addition, Wang Changtian is very concerned about the changes VR will bring to future film distribution and screening. "For example, in the future, if you buy a movie ticket online, you can go to the cinema to watch it, or you can watch it on your own VR device. You can even see effects comparable to those in a cinema at home."

According to Yu Dong, chairman and president of Bona Film Group Co., Ltd., high technology will completely change the mode of film distribution and exhibition. He emphasized that the most critical task of theaters at present is to enhance theater effects, improve audio-visual technology and projection quality. We need to strengthen our ability to compete with small screens and greatly enhance the immersive viewing experience. ”

Jiupai Financial Reporter Xia Wenqi from Shanghai

Editor Li Wanshan

[Source: Jiupai Finance]

Copyright belongs to the original author, pay tribute to the originality

The above is the detailed content of Hitting the Shanghai International Film Festival | Wang Changtian, Chairman of Enlight Media, talks about new technologies: In the future, VR projection effects may be comparable to those in theaters. For more information, please follow other related articles on the PHP Chinese website!