Apple plans to launch more Mac products equipped with M3 chips, iMac and MacBook Pro are on the way

News on June 13, Apple launched the highly anticipated 15-inch MacBook during the Worldwide Developers Conference (WWDC) Air, this product is equipped with a new M2 chip. However, the latest report suggests that Apple is secretly working on a more premium 15-inch MacBook Air will be equipped with a more powerful M3 chip. It is expected that this product may be available next year in 2024, although the specific release time has not yet been determined.

According to Bloomberg’s Mark Gurman, Apple plans to launch more Mac series products using the upcoming M3 chip. Except for the 15-inch MacBook In addition to Air, Apple is also developing new iMac and 13-inch MacBook Pro, both devices will also be powered by the M3 chip. According to Gurman's prediction, the new iMac is expected to be released early next year. Its design will be similar to the current 2020 model, but it will be upgraded to be equipped with the M1 chip.

According to the editor’s understanding, it is worth mentioning that today Apple officially launched a new 15-inch MacBook. Air, this product is equipped with M2 chip, has a powerful 8-core central processor and 10-core graphics processor, and integrates a 16-core neural network engine. Compared to the previous MacBook Air M1 model, the speed of the new MacBook Air is increased by up to 1.4 times, and compared with the top model based on Intel chips, the speed is increased by 12 times. In addition, the new MacBook The Air also offers up to 24GB of memory, a 2TB SSD, and up to 18 hours of battery life. Consumers can choose the 8GB 256GB version priced at 10,499 yuan, or the 8GB 512GB version priced at 11,999 yuan.

Apple has been working hard to promote hardware technology innovation and continues to strengthen the research and development and application of its own chips. The release of the M2 chip marks Apple's further improvement of the performance and efficiency of Mac products, while the much-anticipated M3 chip is expected to bring a more superior user experience to users. With the launch of these new products, Apple will further strengthen its leading position in the global computer market.

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