618 Jingdong 3C digital trend products are highly favored, and the transaction volume of AR equipment increased 15 times year-on-year

JD.com 3C Digital Category Day was officially launched on June 11, stimulating consumers’ renewed shopping enthusiasm. As of 16:53 on June 12, JD.com 3C Digital has had more than 5,000 super hot items with a transaction amount of more than 1 million during the entire 618 period. Behind the eye-catching data is the recognition of consumers on JD.com’s tens of millions of hot-selling and low-price products. It is also due to JD.com’s cooperation with brand partners to bring users a “more, faster, better and more economical” consumption experience.

It is worth mentioning that various 3C digital trend category products, including folding screen mobile phones, mini consoles, AR equipment, and projectors, also experienced overall growth during JD.com 618 this year. Trend-leading 3C digital products provide a better life experience, so more consumers pay attention to and purchase them, and spontaneously recommend them to others.

Among them, in the field of mobile phones and computers, foldable screen mobile phones with multi-screen operation and double happiness of the same size have attracted the attention of many users. As of 16:53 pm on June 12, more than 1.5 million people searched for foldable screen mobile phones. ; It not only assists work, but also brings the ultimate experience of high refresh rate in leisure and entertainment. The number of users placing orders for high-performance notebooks has increased three times year-on-year; people who like desktop computers prefer small and exquisite consoles. More than 260,000 people have searched for mini consoles, miniLED&OLED The number of users placing orders on the monitor doubled.

When visiting JD.com during 618, one of the purposes of many consumers is to buy various 3C digital products for their children. With the help of the power of artificial intelligence to help children improve their learning efficiency, as of 16:53 on June 12, AI educational hardware has become the choice of more than 300,000 home users; painting can not only cultivate children's interests and artistic aesthetics, but also enable children to learn Relax outside. The sales of acrylic markers have increased by more than 8 times year-on-year. Not only children, but adults also have the motivation to draw pictures.

3C digital products have been integrated into every aspect of life. In life, people are usually used to recording important moments with photos and videos, so it is necessary to preserve them properly. As of 16:53 on June 12, more than 500,000 people have searched for network storage, and NAS cloud storage has become a way for more families to collect memories; no one can live without the Internet. As of 16:53 on June 12, the whole house routing The transaction volume increased by 30% year-on-year; having a printer at home is convenient for adults to work and children to study, and the transaction volume of home ink tank printers with lower consumable costs increased by 3.5 times year-on-year; with more and more electronic products, charging has become a necessity, and you don’t want to make your home look out of place. In a mess, more consumers are choosing attractive and practical rail sockets, and their transaction volume has increased by more than 4 times year-on-year. In addition, the transaction volume of high-power mobile power supplies has increased by 120% year-on-year. There is no doubt that consumers’ requirements for charging are also changing with the same period. Keep pace with the times.

In today's social environment, consumers are paying more and more attention to their own feelings. Isolate external noise and immerse yourself in the world of music. The number of orders for earphones has increased by 200% year-on-year. If you want to exercise, you need to understand various data of the body. As of 16:53 on June 12, smart health watches The transaction amount increased by more than 5 times year-on-year; to add a bit of virtual fun to reality, AR equipment has become the choice of many people, and the transaction amount of AR equipment increased 15 times year-on-year; a cinema-level audio-visual experience can be provided by a projector, and the transaction amount of 4K projection increased year-on-year An increase of 160%; static photos can no longer satisfy consumers’ creative desires, dynamic videos make records more vivid, and the transaction volume of vlog cameras that can be used to take photos has increased by 80% year-on-year.

Don’t miss the opportunity of JD.com’s 618 event starting at 8pm on June 17th. Buy 3C digital products and exchange them for new ones! . During JD.com’s 618, on the basis of a direct price drop across the entire site, each user can receive up to three “20 off for spending over 200” subsidy coupons per day, which can be used on all products except special products. In addition, during the 618 Shopping Festival, consumers can buy 3C digital hot products with confidence because we provide a 30-day price guarantee and a 180-day "replacement only, no repair" service.

The above is the detailed content of 618 Jingdong 3C digital trend products are highly favored, and the transaction volume of AR equipment increased 15 times year-on-year. For more information, please follow other related articles on the PHP Chinese website!