Subvert tradition! Sony releases LYTIA image sensor series, ushering in a new era of mobile phone photography

News on June 19, in the past two years, mobile phone brands have launched fierce competition in terms of imaging capabilities, launching many flagship products with excellent imaging capabilities, and at the same time, many digital enthusiasts have a deeper understanding of sensor models. Understand, especially Sony's IMX series, such as IMX989, IMX766, IMX890 and other figures are impressive. However, this familiar IMX series will disappear from mobile phones.

According to the editor’s understanding, Sony recently announced a new image sensor brand LYTIA. LYTIA is Sony's new product brand for mobile device image sensors, aiming to bring users an "unimaginable" creative imaging experience.

In addition to announcing the new brand name, Sony also announced five new products, named LYT 900, LYT 800, LYT 700, LYT 600 and LYT 500. However, looking at the specific parameters, some of the products are just changes in the naming method. For example, LYT 900, LYT 800 and LYT 700 is actually the previous IMX989, IMX888 and IMX890, but the name has been changed. However, it is worth mentioning that LYT The 600 is a brand new sensor with a CMOS size of 1/1.95 inches. Some bloggers believe that the LYT 600 may be used for telephoto or periscope telephoto photography.

In the tech world, it’s not uncommon to rename product lines. Just a few days ago, Intel also announced a new naming method for its Core series. The main purpose of renaming the brand is to optimize the product line so that consumers can understand related products more clearly and intuitively. Now, Sony has launched LYTIA, which gives it a more "vertical" mobile phone product line in the field of image sensors, avoiding users' confusion with other types of CMOS.

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