According to the latest reports, Audi and SAIC are discussing the purchase of the Zhiji brand’s electric vehicle platform. It is understood that this negotiation involves aspects such as three-electric system, lower body and intelligent driving system. Relevant sources at SAIC responded that the company currently has no major matters that should be disclosed but have not been disclosed. If there are important developments that involve disclosure requirements for listed companies, the company will fulfill its information disclosure obligations in accordance with relevant regulations.
Previously, Wang Guoxin, the legal representative of Mo'an Technology (Shanghai) Co., Ltd., revealed on social platforms that Audi and Zhiji are expected to cooperate on the electric vehicle platform. SAIC is a partner of Audi, and its Zhiji brand is a high-end product, and the two work closely together. According to the editor's understanding, Wang Guoxin also speculated that Zhiji currently sells two products, the L7 and LS7, and at this year's Chengdu Auto Show, Zhiji is expected to launch its third product, the LS6. The price of Zhiji's products is in the range of 200,000 to 500,000 yuan, which basically overlaps with the price range of Audi's main products. This positioning helps to prevent Audi from damaging its own brand by using the platform of local Chinese car companies. Purchasing platforms may adopt a differentiation strategy of "divide north and south" to avoid being affected by market fluctuations.
Some reports pointed out that in addition to domestic related news, local German media also reported that Audi plans to find partners for electric vehicle platforms in China to shorten the development time of Audi electric vehicle models and cope with China's new energy vehicles. competition among manufacturers.
The negotiations between Audi and SAIC to purchase the Zhiji brand electric vehicle platform will open up new cooperation opportunities for both parties. Through Zhiji's electric vehicle platform, Audi can accelerate the launch of electric models that meet the needs of the Chinese market, thereby improving market competitiveness. The cooperation between SAIC and Audi will further deepen the cooperative relationship between the two parties and promote technology sharing and innovation.
It is still in the negotiation stage and we need to further confirm the specific cooperation details and results. It remains to be seen whether the cooperation between the two parties can finally reach an agreement.
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