Is Ele.me's intra-city service going to be cancelled?

There is no need to cancel Ele.me City. Ele.me City is a service launched by Ele.me in 2017, aiming to solve various needs of users in life, including housekeeping, cleaning, errands, For repairs, etc., users can quickly find suitable service providers through the intra-city function on the Ele.me platform, and place orders and pay online, which is convenient and efficient. This service has attracted the attention and use of many users.

The operating environment of this tutorial: iOS16.5 system, Ele.me version 10.13.3, iPhone 14 mobile phone.

Recently, there is news that the intra-city service of Ele.me, China’s largest food delivery platform, will be cancelled. The news sparked widespread concern and speculation. So is Ele.me.com going to cancel it? This article will interpret this issue from different perspectives.

First of all, we need to understand what Ele.me.com is. Ele.me City is a service launched by Ele.me in 2017, aiming to solve various needs of users in life, including housekeeping, cleaning, errands, maintenance, etc. Users can quickly find suitable service providers through the city-wide function on the Ele.me platform, and place orders and pay online, which is convenient and efficient. This service has attracted the attention and use of many users.

However, as rumors spread that Ele.me.com would be cancelled, many users expressed reluctance. After all, Ele.me.com has brought great convenience to users’ lives and saved a lot of time and energy. Users can easily find housekeeping service providers, errand workers, etc. through their mobile phones, without having to search for them themselves. In addition, the payment function of Ele.me in the same city is also very convenient. Users only need to pay online to solve various daily needs. The cancellation of this service is undoubtedly a big blow to many users.

So, why is Ele.me canceling its intra-city service?

Some analysts believe that the cancellation of Ele.me Citywide may be related to changes in the food delivery industry. Currently, the food delivery industry has entered a state of fierce competition. Major food delivery platforms have launched various promotions to attract more users. Consumers' attention is also mainly focused on takeaway food, and there is relatively little demand for other daily services. Therefore, Ele.me may believe that intra-city services cannot effectively complement the food delivery business, and decide to cancel the intra-city services and focus its resources more on the core business of food delivery.

In addition, some people believe that the cancellation of Ele.me.com may be related to cost and operating efficiency. Competition in the intra-city service field is fierce, the number of service providers and employees is huge, and management costs are correspondingly high. However, the revenue from intra-city services is relatively limited and difficult to cover the high costs. In addition, the operation process of intra-city services is complex, involves multi-party collaboration, and is difficult to manage. For Ele.me, the cancellation of intra-city services may be to focus more on core business and improve overall operating efficiency.

It is worth mentioning that although there is news that Ele.me.com is cancelling, Ele.me has not issued an official statement on this. Therefore, we still need to wait for official official news on whether Ele.me.com will be cancelled.

In short, Ele.me.com has not canceled it yet. While there are some signs that the service may be at risk of cancellation, we can't jump to conclusions too early. We need to wait for official news and further explanation and interpretation. No matter what the final result is, for Ele.me and other local service platforms, how to adapt to changes in the market and user needs and provide better services is a problem that must be faced.

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