Ming-Chi Kuo predicts: iPhone 15 series demand may be lower than iPhone 14

According to Apple analyst Ming-Chi Kuo, demand for the upcoming iPhone 15 series may be lower than this year’s iPhone 14 series, which may pose challenges to Apple suppliers’ revenue growth in the second half of 2023. The new series is expected to include iPhone 15, iPhone 15 Plus, iPhone 15 Pro and iPhone 15 Pro Max. All four models will be equipped with USB-C interface and dynamic island screen, the latter is currently only available on the iPhone 14 Pro model. The iPhone 15 Pro models are also said to have several rumored features, including a faster A17 Bionic chip, a titanium frame, customizable action buttons, thinner display bezels, Wi-Fi 6E support, and Pro Max camera improvements. Up to 5-6x optical zoom, etc. Tim Long, an analyst at Barclays Bank in the UK, pointed out that due to price increases, the iPhone 15 Pro model may be $100 to $200 more expensive than the iPhone 14 Pro model in the United States, which may have an impact on demand, especially for some consumers. Ming-Chi Kuo’s prediction has attracted widespread attention, and he believes that although the iPhone 15 series will bring some anticipated new features, such as The USB-C port and dynamic island screen are expanded to more models, as well as some other flashy features, but the relatively high price may lead to a decrease in demand. This prediction is particularly important for Apple, a world-renowned technology company, because the release of each generation of iPhone attracts much attention, and the iPhone 14 series launched this year has achieved good sales results in the market

iPhone 15 Pro The high price of the models may be one of the main reasons for the drop in demand, especially given the high inflation rate that is squeezing consumers' disposable income. In addition, other low-end models may also face sales pressure, although they have some attractive new features, but the overall economic conditions and competitive market environment also affect them

However, Ming-Chi Kuo's prediction is just It is a guess and cannot represent the final sales results. Each generation of iPhone has its own unique audience and market performance, and Apple usually adopts corresponding marketing strategies to attract consumers. Despite the challenges, Apple suppliers are expected to respond to the drop in demand through innovation and flexible market responses. For technology enthusiasts, they are still looking forward to the addition of new features, such as USB-C interface and dynamic island screen expansion, which are expected to enhance the appeal of low-end models. Ultimately, we need to wait for the official release of the iPhone 15 series and observe how it performs in the market

The above is the detailed content of Ming-Chi Kuo predicts: iPhone 15 series demand may be lower than iPhone 14. For more information, please follow other related articles on the PHP Chinese website!