Using artificial intelligence technology, Amazon generates product review summaries for users to help them make purchase decisions easily

According to IT House’s report on August 15, Amazon has launched a new feature in the United States that uses artificial intelligence to generate summaries of product reviews to provide services to users

These summaries are synthesized based on real user reviews and reflect consumers' opinions on the product in the form of overall evaluation. Users can view these summaries directly on the product page to get a clear understanding of other users’ opinions on the product

The summary will highlight the product's attributes such as performance, ease of use, and stability with checkmarks

Amazon emphasizes again that users can leave real positive and negative reviews. Amazon prohibits fake reviews and works to remove them. New AI-generated review summaries will only show highlights of trusted reviews for verified purchases to ensure users are reading authentic and trustworthy content

According to the summary image shared by Amazon, only positive reviews are focused, but there is also a bar chart showing the number of positive and negative reviews for the product

Amazon has not yet announced when it will roll out its AI-generated review summaries to more users, but it is currently only visible to some mobile shoppers in the United States

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