Station B measures 'playing minutes' in a small area, UP owners can see the playing time index

According to news from this site on August 23, according to Jiemian News, Station B has launched an internal test of the playback duration function today, but it is currently only open to some UP owners.

According to reports, UP owners participating in the internal test can see the "playing time index" indicator of the manuscript, but this indicator is currently only displayed in the backend of the UP main creative center, and the client has not yet been launched.

Insiders explained that the "broadcasting time index" refers to the total number of minutes of cumulative broadcasting of the manuscript, but it is called "index" because it involves a lot of subtle calculation details. After all, this number cannot be calculated by simple accumulation. Presented in total duration.

#On June 26, Chen Rui, chairman and CEO of Bilibili, delivered a speech during the 14th anniversary live broadcast of Bilibili. Chen Rui said that the broadcast The number of minutes reflects the quality of the video better than the number of playback times, but counting the number of playback minutes is more technically complex and costly. Fortunately, as the technology matures, Station B now has the ability to count play minutes and replace the number of plays on Station B as explicit data, allowing users to have a better reference, and "plans to complete product updates in the next few weeks." ".

This site reported last week that Bilibili’s latest financial report showed that total revenue in the second quarter of 2023 reached 5.304 billion yuan, a year-on-year increase of 8%, and gross profit reached 1.2 billion yuan, a year-on-year increase of 66% , the adjusted net loss was 964 million yuan, narrowed by 51% year-on-year.

Chen Rui said: On the premise that the company's market expenses dropped by 22% year-on-year in the second quarter of this year, our number of daily active users increased by 15% year-on-year to 96.5 million, and the average daily usage time of users was 94 minutes. It is also a record high for the same period in previous years, and the total community usage time has increased by 22% year-on-year. These data are very healthy and positive in my opinion.

He also mentioned: Regarding the outlook for the summer, we can see that the number of daily active users and average daily usage time have maintained healthy and strong growth. It is expected that the number of daily active users of Station B will be able to increase for the first time in the third quarter. It has exceeded the 100 million mark, and we also predict that the average daily usage time will also reach a new high.

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