


Among the three gross profit margins: BYD, Ideal, and Tesla, who can take the top spot?
With the release of second quarter operating data, the performance of major domestic and foreign new energy vehicle companies has received widespread attention. In addition to data such as delivery volume, revenue and net profit, gross profit margin has also become a closely watched indicator. This article will focus on this data. According to information compiled by industry insiders, this survey covers seven domestic new energy vehicle companies: BYD, Ideal, NIO, and Xpeng, as well as foreign Tesla, Rivian, and Lucid. From a gross profit margin perspective, four of the companies have positive gross profit margins, while the other three have negative gross profit margins. Among these seven companies, Li Auto, which has maintained good momentum, ranks among the best in terms of gross profit margin, with a gross profit margin of up to 21%, allowing it to surpass the equally high-profile Tesla and BYD
According to my understanding, specific data shows that in the second quarter of this year, Li Auto performed well in terms of gross profit margin, and it also led the industry in terms of gross profit per vehicle. The gross profit per vehicle was as high as US$9,383, far higher than the previous year. surpass other companies. In stark contrast, NIO's gross profit per vehicle is only US$2,620. Although Tesla's gross profit margin has declined after several rounds of price cuts, it still performed well in terms of sales. In the second quarter alone, Tesla delivered 466,140 vehicles, more than five times the delivery volume of Li Auto. BYD achieved impressive results in a dramatic way. Despite the relatively low prices of its models, it leads the pack in sales, with more than 700,000 vehicles delivered in the second quarter alone. In the fierce competition in the automobile market, BYD has maintained a good gross profit margin, which has become a bright spot in the industry
On the other hand, Xpeng Motors, Rivian and Lucid We have encountered some difficulties in terms of interest rates. The gross profit margins of the three companies are all negative, especially Lucid, whose gross profit margins are even as high as -268.4%. However, as far as I know, Weilai Automobile and Xpeng Motors have stepped up their efforts since July. With the increase in sales, the gross profit situation in the third quarter is expected to improve
Second quarter of this year , the new energy vehicle market shows a diversified development trend. Each company shows different highlights and challenges in terms of gross profit margin, sales volume and market share. The competition in the future will be more intense. Who can stand out in this competition remains to be tested by time
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