BMW sticks to the traditional fuel vehicle market and is not in a hurry to withdraw from the electric trend

The popularity of electric vehicles is unstoppable. Traditional automakers are accelerating their transformation and moving towards electrification. Some countries and regions have even introduced policies banning the sale of fuel vehicles, which indicates that traditional fuel vehicles are gradually withdrawing from the stage of history

However, unlike other established luxury car manufacturers, BMW does not seem to be eager to compromise. According to overseas media reports, BMW has not yet set a clear timetable for phasing out fuel-powered models, and is even still actively developing four-cylinder, six-cylinder and eight-cylinder internal combustion engines. These engines are expected to be used in BMW's SUV models

According to the editor’s understanding, Frank Weber, a member of the BMW Group Development Management Committee, said in an interview: “What you witnessed today is how we flexibly master the power system. This is part of our strategy. People do not have to choose power first. system, and then choose the vehicle."

BMW firmly believes that in the next 10 to 15 years, internal combustion engine models and electrified products can coexist harmoniously. Therefore, they plan to provide consumers with a choice of fuel and electrification products to ensure that consumers can choose according to their needs.

In contrast, Mercedes-Benz plans to achieve full electrification by 2030 based on market conditions, while Audi plans to phase out fuel engine models in 2033 to meet customer demand and regulatory requirements.

Of course, BMW is not completely resisting the trend of electrification. They are also actively promoting the electrification strategy. The company has set a clear goal that at least 50% of sales will come from battery-powered electric vehicles by the end of this decade. This dual strategy is designed to cater to a wider range of consumers, ensuring they can choose the powertrain that best suits their needs without having to give up their beloved BMW models.

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