Apple will hold its 2023 autumn new product launch conference at 1 pm on September 12th, where it will showcase the highly anticipated iPhone 15 series of smartphones.
As the conference approaches, there are many details about the iPhone 15 Information about the series of smartphones has gradually surfaced, covering important details such as production, configuration, and selling price.
According to the editor’s understanding, well-known Apple analyst Ming-Chi Kuo once revealed that among the iPhone 15 series, the iPhone 15 Pro is the most expensive Max will be the latest model to begin mass production. Nonetheless, iPhone 15 Pro Max production is expected to be the highest. It is reported that according to the production order placed by Apple last month, the iPhone 15 Pro Max occupies a large share of the production plan for the second half of this year, with an estimated 80 million-90 million units, ranking first, followed by iPhone 15 Pro, and iPhone 15 The output of Plus is relatively low.
In addition, Ming-Chi Kuo also mentioned in previous reports that the iPhone 15 Pro Max is expected to account for 40% of the entire iPhone 15 series shipments, becoming the highest-selling model.
According to the latest news, the model ratio of the iPhone 15 series is 3:1. In other words, iPhone 15 Pro and iPhone 15 Pro Max will account for 75% of shipments, while iPhone 15 and 15 Plus will account for 25%. Compared with previous generations of iPhones, the proportion of models has changed slightly
Like the iPhone 12, iPhone 13 and iPhone 14 series, the iPhone 15 series still includes 4 models, including the iPhone 15 Pro Max will be the one with the most obvious upgrades and the highest starting price.
According to the predictions of analysts and research institutions, the iPhone 15 Pro Max is more expensive than the iPhone 14 Pro Max will be upgraded in many aspects, including chips, cameras, memory and charging. iPhone 15 Pro Max is expected to be equipped with the A17 bionic chip produced by the 3nm process technology and the next-generation ultra-bandwidth chip produced by the 7nm process technology. The baseband chip will be upgraded to Qualcomm Snapdragon X70. At the same time, the OLED display driver chip process technology will also be upgraded from the previous generation's 40nm to 28nm.
In addition, iPhone 15 Pro Max will also introduce a periscope lens to achieve 5x to 6x optical zoom, and the running memory will be increased to 8GB. The starting memory capacity of the fuselage is expected to be 256GB, up to 2TB. Meanwhile, iPhone 15 Pro Max will use a USB-C interface, with wired charging up to 35W, and the body frame will be further reduced to 1.55 mm, but the body thickness is expected to increase slightly to 8.25 mm.
Of course, along with these significant upgrades, the iPhone 15 Pro The price of the Max will also increase. The starting price is expected to increase from US$1,199 to US$1,299, an increase of US$100-200 compared with the previous generation.
iPhone 15 Pro with high starting price Max is expected to achieve higher sales in the market, thus bringing more revenue to Apple and increasing the average selling price of the iPhone series. Consumers are looking forward to getting a glimpse of the iPhone at tonight’s launch event More exciting details on the 15 Series.
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