BMW plans to build exclusive electric vehicles for the Chinese market on the Neue Klasse platform

BMW CEO Oliver Zipse announced a compelling plan in a recent interview to develop electric vehicles specifically designed for the Chinese market on the new Neue Klasse platform. This news has attracted widespread attention in the industry

According to our understanding, BMW will make full use of the huge potential of the Chinese market and launch electric models that suit the needs of Chinese consumers. Oliver Zipse said: "I can't reveal too much today, but BMW Shanghai Design Co., Ltd. is already working hard on the Chinese-style design and functions of the new model." This means that future BMW electric vehicles will have features that are more in line with the tastes of Chinese consumers. Design and features

According to the plan, the new generation of BMW electric models will first be produced at the new Debrecen plant in Hungary, and will then start production at the BMW Shenyang plant in 2026. At the same time, BMW also launched the BMW sixth-generation power battery project to support the electrification of these new models. Key benefits of this battery technology include a 30% increase in range, 30% faster charging, and a 25% increase in efficiency.

Oliver Zipse emphasized that mass-produced new-generation models will gradually appear on the market starting in 2025. He said that these models will define the mobility vision in the next ten years and will enable the BMW Group to enter a new stage of development. What is worth looking forward to is BMW’s Neue The Klasse platform will adopt a modern design language and retain BMW's iconic double-kidney grille design elements. It will also be equipped with high-performance sixth-generation battery technology to provide consumers with a more excellent electric travel experience.

This announcement opens a new chapter for BMW’s development in the Chinese market, and also indicates that Chinese consumers will be able to enjoy BMW electric models with more features and performance in the future. BMW will continue to increase investment in the field of electric vehicles and contribute to the development of electric travel.

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