Unblockable ads appear on X website, which may induce users to click

WBOY
Release: 2023-10-10 16:37:01
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According to Mashable, users on the mobile app of Site X (formerly known as Twitter) allegedly discovered some unlabeled ads in their For You feeds. When users click on these ads, they will be redirected to other websites, and there is no way to block or report these ads

These new ads are different from ordinary ads. Ordinary ads are just posts from the X website account and have an "Ad" tag. The new ads have no accounts associated with them and are simply composed of written text, photos and fake avatars to make them look like normal tweets. They are designed to induce users to click. Here’s what they look like:

X 网站出现无法屏蔽的广告,会诱导用户点击

X 网站出现无法屏蔽的广告,会诱导用户点击

X 网站出现无法屏蔽的广告,会诱导用户点击
##If the user is just casually swiping the screen, the embedded image and eye-catching text may make the user think that this is just a normal post, and the false "avatar" created from the embedded image further enhances this illusion. .

According to reports, this format is not in the ad manager of the The company has been trying to attract advertisers to the platform since its inception. Soon after Musk took over, half of the platform's largest advertisers stopped running ads. Additionally, returning advertisers are spending 90% less on X than before Musk acquired the company, according to a new report from Media Matters For America. Another recent Reuters report found that X has faced declining revenue every month since Musk became owner of the company. Advertising Statement: This article contains external jump links (including but not limited to Hyperlinks, QR codes, passwords, etc.) are designed to provide more information and save screening time. The results are for reference only. Please note that all articles on this site are accompanied by this statement

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source:ithome.com
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