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Google CEO Pichai once proposed to Apple CEO Cook to pre-install the Google search app on the iPhone, but was rejected

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Release: 2023-10-31 09:29:05
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According to news from this site on October 31, according to the "The Verge" website, in the antitrust lawsuit filed by the U.S. Department of Justice against Google, there is a piece of information that attracted attention. In 2018, Google CEO Sundar Pichai proposed to Apple CEO Tim Cook to pre-install the Google search app on Apple’s iPhone, but Cook ultimately did not accept the idea.

谷歌 CEO 皮查伊曾向苹果 CEO 库克提议在 iPhone 上预装谷歌搜索应用,遭拒绝
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After Cook said he hoped Apple and Google would become "deep partners," Pichai proposed Got this suggestion. He told Cook that pre-installing the Google search app would bring more traffic to Google and thus more revenue to Apple. Apple and Google have long had a search engine agreement, with Google paying $18 billion to $20 billion a year to be the default search engine on Apple devices, but in 2018, Apple's revenue share declined. , Pichai suggested that Cook consider allowing Google to design an app or other native iPhone experience for iOS, which would allow people to use Google search more frequently. "We thought there was a great feature on Android that would increase usage, and that was the Google Search app," he said. "So I suggested that we could develop a Google Search app for iOS... and that we would support the product long-term."

This site noticed that

Although Apple’s iPhones are pre-installed with many applications developed by Apple, Apple has never pre-installed third-party applications

. This may be because the company has not accepted The reason for Pichai’s proposal. According to Pichai,

he meets with Cook about once a year to discuss the search agreement between Google and Apple, which is also a focus of the antitrust lawsuit. The U.S. Department of Justice believes that Google has a search monopoly and has become a "gatekeeper of the Internet" and has filed lawsuits against some "exclusive agreements" between Google and Apple and other companies.

Eddy Cue, the head of Apple's services division, testified in September that Apple uses Google as its default search engine because the company "has always believed it was the best" and There are no "effective alternatives".

Currently, Google is the default search engine on all Apple devices. Although users can change the search engine on Apple products, many users don't do so. If the lawsuit determines that Google has engaged in antitrust activity, the agreement between Apple and Google may be terminated, requiring Apple to provide more search engine options during the device setup process.

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source:ithome.com
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