AI outbound call industry application and data display

Sometimes, we need to choose a more direct way to reach sleeping customer groups. Among them, AI outbound calling is a method widely used in the market. So, what is AI outbound calling? What are the application scenarios for AI outbound calls? Let’s take a look at the content of this article and share it

In recent years, the application scope of artificial intelligence (AI) outbound calls has become more and more extensive. In order to better follow up on outbound calls and reach sleeping customer groups, we have sorted out the overall situation of AI outbound calls in the market and shared them as follows

1. What is AI outbound call

AI outbound calling: Utilizes intelligent technology to support simultaneous operation of multi-line robots, automatically dials user calls through the intelligent system, plays the recorded voice through the system, and simulates real people through ASR (speech recognition) and TTS (text-to-recording) Talk to the user and complete the technical process of interacting with the user. Outbound calls are divided into two stages: initiation of outbound call action & acquisition of outbound call data.

2. Industry applications and data

The marketing scenarios of AI outbound calls cover many aspects, including initial contact with potential customers, awakening sleeping users, after-sales return visits and user research, etc.

The application of AI outbound calls is very common, whether in large-scale marketing activities like 618/Double 11 or in daily contact scenarios

3. Conclusion

There is a lot of memorable copywriting and creativity in marketing, but without follow-up, it will be quickly forgotten. When it comes to building a trusting relationship between a product, brand, or user, a brief encounter is not enough. To achieve transactions and cooperation, it is often necessary to rely on external forces such as resources and connections to promote

No matter how creative the publicity is, if it cannot occupy the minds of users, or cannot plant grass in the minds of users, all these marketing actions will be in vain. Therefore, it is necessary to increase the frequency of interaction with users. The more opportunities there are to contact users, the more likely the product will have a place in the hearts of users.

But whether 7 times is needed, or whether 7 times is enough, depends on the specific situation. As a more direct method of contact, AI outbound calls are best to achieve final conversion based on preliminary preparation, so as to achieve the best outbound call effect.

This article was originally published by @李通同 on Everyone is a Product Manager. Reprinting without permission is prohibited.

The title picture comes from Unsplash, based on the CC0 agreement.

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