In recent years, national policy support and key technological advances have promoted the development of China’s AI digital human industry. With the help of large databases and large language models, AI digital humans have more intelligent and personalized expression methods, and their application fields are constantly expanding. They are widely used in various industries to promote industrial integration and digital development of various industries. Today, the AI digital human industry has entered a new stage of rapid development and is developing in a multi-modal direction. Many companies have integrated into the track, providing efficient products and services, bringing more convenience and innovation to all walks of life.
According to the latest "China AI Digital Human Industry Research Report 2023" released by iiMedia Consulting, the core market size of China's virtual humans in 2022 will be 12.08 billion yuan, an increase of 94.2% over last year, and is expected to reach 48.06 billion yuan by 2025 Yuan. Driven by the digital transformation of traditional industries and the need to reduce costs and increase efficiency, China's AI digital human business demand will be further released, and the market size is expected to continue to grow
AI digital people have become powerful assistants in all walks of life
As artificial intelligence technology matures, more and more industries are beginning to apply AI digital humans to business operations. As a new form of digital services, AI digital people can provide enterprises with more efficient, convenient and personalized customer services, help enterprises reduce costs and increase efficiency, and promote the development of industrial digital intelligence.
According to data from iiMedia Research, by 2023, the five industries with the highest demand for AI digital human products in China are e-commerce and health, social security and social welfare, education, finance and transportation. As the industry with the highest penetration rate of artificial intelligence applications, the Internet industry has widely used digital human products. Especially in the e-commerce industry, virtual anchors have the characteristics of low cost and high efficiency, and can create more business growth for merchants
In addition, more and more companies choose to customize digital human products according to their own needs, thus promoting the diversification of digital human types and application scenarios. Data from iiMedia Research shows that when customers in the AI digital human industry choose products, the most important dimension they pay attention to is the product’s personalized customization capabilities. In the future, with the development of related technologies and the increase in user needs, the AI digital human industry will involve a wider range of fields, and the application scenarios of AI digital humans will also be further expanded
Data from iiMedia Consulting shows that more than 50% of companies can accept customized AI digital human products priced between 110,000 and 200,000 yuan. Analysts from iiMedia Consulting pointed out that the current demand types of enterprises for digital human products are digital employees and customized digital humans. In the context of increasingly fierce market competition and the digital transformation of enterprises, the functional requirements of enterprises for digital human products are becoming increasingly diverse and intelligent. More and more companies tend to customize digital human products and are more willing to accept the price of AI digital humans. Under the trend of personalized intelligent customization, achieving functional diversification and reducing price and cost losses have become the key to winning in the AI digital human track
As the industry enters a stage of rapid development, Yuanjing Technology’s AIGC X product system has successfully reduced costs and improved efficiency
iiMedia Research (iiMedia Research) data shows that since 2018, the number and amount of investment and financing in the AI digital human industry have achieved rapid growth. The industry has become a popular track for capital deployment and has entered a period of rapid development. Data shows that in 2022, the amount of investment and financing in China's AI digital human will be 4.314 billion yuan, and the number of investment and financing will be 63; as of September 2023, the number of surviving companies in China's digital human service industry is 538; from the perspective of corporate scale, related companies The registered capital is concentrated at more than 5 million yuan, and the market is dominated by medium and large enterprises. Many companies have begun to lay out the AI digital human track.
How to stand out in this fierce blue ocean track requires not only keen market insight, but also a sense of innovation and a spirit of hard work.
As an AI virtual digital human application scenario solution service provider invested by Tianyu Digits, Yuanjing Technology has been committed to breaking through the traditional virtual digital human production process for many years and creating hyper-realistic and fully simulating human individuals; with Yuanxiang Based on the SaaS cloud platform and Yuanqu AI, through motion capture, graphics, speech synthesis and other computer technologies, a full-stack virtual digital human multi-scenario application solution service that connects AI intelligent interactive devices has brought a new level of AI digital content creation. New ideas for reducing costs and increasing efficiency.
In April 2023, Metaland Technology proposed the AIGC X product system model at the "MetaSurfing-Yuanxiang Intelligent Cloud Platform" product launch conference. This product takes AIGC technology as its core, and based on the Yuanxiang platform, it lowers the threshold for virtual digital human creation and improves the efficiency of digital human creation. Yuanxiang SaaS cloud platform and Yuanqu AI, as the main digital human products of Yuanjing Technology, break through the existing traditional virtual digital human production process, realize ultra-high-precision rendering technology and generation effects, and provide customers with low-cost Digital Assistant
Yuanjing Technology launched Yuanxiang Digital Magic Box, which is based on Yuanxiang SaaS cloud platform and provides multi-scenario application solutions for the physical retail industry through multi-modal virtual humans, intelligent interaction platforms and diversified interactive terminals to achieve digitalization. transformation. The Yuanxiang platform has a complete digital content creation ecosystem and can implement content in multiple fields such as e-commerce, live broadcasting, finance, education, advertising, film and television, and streaming media. AI digital humans can replace online and offline customer service, marketing, sales, display and other tasks, realizing commercial application value for users while improving service levels and reducing cost losses
Future Trend: Technology Integration Promotes Innovation, User Experience and Intelligent Development
iiMedia Consulting analysts said that as AI technology continues to mature, demand for AI digital human products in various industries in China is gradually increasing. In fields such as customer service and support, marketing and sales, and human resources management, AI digital humans can provide enterprises with intelligent solutions to improve work efficiency and user experience. AI digital humans use natural language processing, emotion recognition, machine learning and other technologies to achieve human-computer interaction, speech recognition, expression communication and other functions. In the future, with the integration of AI, Internet of Things, cloud computing and other technologies, users' demand for intelligent and personalized experiences will increase. AI digital people will develop in an emotional and humane direction, providing enterprises and individuals with services that are closer to users. required services.
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