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JD.com's Double 11 sales exceeded 1 billion yuan for more than 60 brands, with transaction volume, order volume, and number of users hitting new highs

WBOY
Release: 2023-11-12 08:21:16
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According to news from this site on November 12, as of 23:59 on the evening of November 11, the transaction volume, order volume, and number of users of JD Double 11 in 2023 have reached new highs, and the total number of viewers of JD’s purchasing and selling live broadcast has exceeded 380 million. . Currently, the cumulative sales of more than 60 brands have exceeded 1 billion yuan, the transaction volume of nearly 20,000 brands has increased more than 3 times year-on-year, and the transaction volume of new merchants has increased more than 5 times month-on-month.

京东双 11 累计超过 60 个品牌销售破 10 亿元,成交额、订单量、用户数创新高

In the past three years, JD.com’s “old-for-new” service has covered 200 subcategories including toilets, mattresses, etc. Service With more than 20 million users. JD.com’s insurance business provides “180-day refundable and exchangeable services” for JD.com’s home furnishing categories, and the transaction volume of this category increased by 300% year-on-year. The transaction scale of product extended warranty services increased by 80% year-on-year.

This site noticed that during JD.com’s Double 11, the number of newly registered stores increased by 3.4 times year-on-year, and the number of new and old merchants participating in Double 11 increased by more than 1.5 times compared with the same period last year. The "New Store Gift Package" launched by JD.com's "Chunxiao Plan" for new merchants provided a total of subsidies to merchants of over 100 million during the 11.11 period.

京东双 11 累计超过 60 个品牌销售破 10 亿元,成交额、订单量、用户数创新高

During Double 11, the number of users who placed orders within one hour on JD.com increased by 60% year-on-year, using home appliances and home furnishings to "deliver installations" The number of users of the "one-hour delivery" service increased by 80% month-on-month; JD Logistics can deliver more than 95% of JD's self-operated orders in more than 1,500 districts and counties, with over 10 million SKUs. Products can be delivered in half a day or on the same day. JD Cloud’s peak user visits per second increased by 170% year-on-year,

JD Cloud’s intelligent customer service has provided more than 1.4 billion consultation services

. On the day of Double 11, Yanxi virtual anchors worked in over 4,000 brand live broadcast rooms to deliver goods. Advertising Statement: This article contains external jump links (including but not limited to hyperlinks, QR codes, passwords, etc.), which are designed to provide more information and save screening time. The results provided by the link are for reference only. All articles on this site carry this statement

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source:ithome.com
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