


AR King XREAL is unstoppable, conquering the XR market with its rich ecosystem and mature products
There is no suspense. There is no doubt that as soon as the Double 11 end battle report came out, XREAL, the new king of the XR market that performed well in the 11.1 start, maintained a strong momentum and performed well during the entire Double 11 promotion period, with 4,000 in the whole cycle The results of 10,000 GMV and a total of more than 11,000 units of XREAL’s entire series of AR glasses sold have really made competitors in the market jealous. Although the XR market is still small, the enthusiasm of loyal users has not diminished at all. XREAL's sales in just 30 minutes during this year's Double 11 have exceeded last year's Double 11 full cycle. With the unrivaled new products and the support of a more complete AR ecosystem, XREAL This year’s Double 11 sales increased by 422% year-on-year, and sales increased by 712% year-on-year.
XREAL's two main star products are XREAL Air2 Pro electrochromic AR glasses and the industry's unique 3Dof AR space screen XREAL Beam. Their sales are very high, with a total of more than 7,000 units sold. In this year’s Double 11 event, XREAL received a total of more than 40,000 users, and even XREAL’s overseas self-operated channel GMV increased by 114.9% year-on-year
The audience for AR glasses has increased significantly
Whether it is a good start on Double 11 or the entire Double 11 cycle, XREAL has used unshakable excellent results to prove that AR glasses, especially XREAL’s AR glasses, are the best choice in the current XR market. In fact, AR products have been living in the shadow of VR for a long time in the past. VR has more endorsements from film and television animation works, and has a strong temptation to enter an immersive, fully 3D virtual world. Everyone flocks in to embrace this. The "bridge" connecting the present and the future.
Only after consumers have truly experienced it, when everyone wakes up, they realize that the future is always the future, and now is not the best era for VR. High purchase costs, scarce available resources, almost insurmountable dizziness problems, and complex and cumbersome head-mounted equipment. These problems have never been solved after years of development of VR. In contrast, XREAL’s AR glasses products There are so many things that it can provide consumers. Not only does the device itself need to be more user-friendly, but the average price of XREAL AR glasses on sale is only 2,500-3,000 yuan. Most digital enthusiasts can afford it, and the convenience experience and richness of AR resources it can provide are beyond the reach of VR products.
The new product XREAL Air 2 Pro/XREAL Beam has received enthusiastic response from the market
Rewritten content: The AR glasses represented by XREAL surpass VR products in terms of the practicality of the product itself and the richness of usage scenarios. XREAL Air 2 Pro glasses are equipped with electrochromic lenses, which greatly expands the use scenarios of the product. In the past, AR and VR glasses had very strict restrictions on the space environment. Slightly higher or lower brightness would affect the visual effect. However, XREAL Air 2 Pro improves compatibility with different environments by adjusting the light transmittance of the lens. Users can adjust the light transmittance of the lens according to the light conditions. With self-adjustable lenses, you can watch videos outdoors even on sunny camping trips. This freedom of use is the unique special value of XREAL Air 2 Pro glasses. There is no other substitute in the current AR market. The uniqueness of product functions is also an important factor in promoting the double 11 sales.
In addition, in order to promote more consumers to choose AR devices, especially during this year’s Double 11 shopping frenzy, XREAL Air 2 Pro has sold 7,000 units, which is related to the unique large-screen experience provided by XREAL. We only need to pair a regular mobile phone or laptop with the XREAL Beam XREAL Air 2 series glasses, and the screen on the terminal can be projected onto the glasses conveniently and clearly. This pair of glasses can display a screen equivalent to 10 meters and 330 inches on the glasses at most. It can give full play to its value in small spaces such as high-speed trains and airplanes. For business people who often travel, it is very convenient and practical to use it to process documents, view PPT and other light office tasks, or watch videos for entertainment. I believe that during this year’s Double 11 shopping frenzy, many business people will be willing to pay for this unique feature
Highly praised AR glasses products have laid the foundation for sales
Finally, the brand’s hot sales are inseparable from the excellent product power of the product itself. XREAL achieved 96.2% user satisfaction and was recognized by users. For example, XREAL Air 2 weighs only 72 grams. The temples are equipped with high-quality speakers to provide excellent stereo sound effects. The nose pad design of the frames also reduces the burden on the bridge of the nose. The advanced XREAL Air 2 Pro is also equipped with electrochromic lenses. As for the XREAL Beam screen projection box, it is more adaptable and can be paired with other traditional terminal devices. It perfectly solves the film, television, game resource and ecological problems of AR products, and can also present a 10-meter 330-inch giant screen with the greatest effect. Screen
By relying on the AR ecosystem built by traditional terminal devices, XREAL Air 2 series glasses and XREAL Beam, it has successfully solved a series of problems that users encounter when purchasing equipment, experiencing equipment and enjoying resources. The powerful product performance significantly improves the user experience, making the AR experience no longer limited by scenes and regions. This is why many users choose XREAL as the best choice for current AR glasses products
XREAL leads the way strongly, the AR market has broad prospects
In a media interview, Xu Chi, the founder and CEO of XREAL, said that XREAL will launch more important products in the future. XREAL will never be satisfied with its current success. Despite the brilliant results of Double 11, AR still has a long way to go before it can become a mature market. However, judging from the current trends, AR is in a boom. The changes in consumer choices and the increase in market participants make people believe that Double 11 is just a prelude to the explosive growth of AR devices, and that the era of rapid development of the AR market is coming. As the current market leader, XREAL will not slack off and they will actively launch new products, new technologies and new solutions. Let us look forward to how XREAL will continue to lead the development of the AR market in the future
The above is the detailed content of AR King XREAL is unstoppable, conquering the XR market with its rich ecosystem and mature products. For more information, please follow other related articles on the PHP Chinese website!

Hot AI Tools

Undresser.AI Undress
AI-powered app for creating realistic nude photos

AI Clothes Remover
Online AI tool for removing clothes from photos.

Undress AI Tool
Undress images for free

Clothoff.io
AI clothes remover

AI Hentai Generator
Generate AI Hentai for free.

Hot Article

Hot Tools

Notepad++7.3.1
Easy-to-use and free code editor

SublimeText3 Chinese version
Chinese version, very easy to use

Zend Studio 13.0.1
Powerful PHP integrated development environment

Dreamweaver CS6
Visual web development tools

SublimeText3 Mac version
God-level code editing software (SublimeText3)

Hot Topics

Because the product name is close to its own game engine Unreal, Epic Games blocked the AR glasses brand Nreal from registering a trademark in the United States in 2019, and formally sued the following year. The dispute lasted for several years until the two sides reached a settlement in April last year. The final outcome was unclear because the terms were confidential. Judging from a series of recent revelations by foreign media lowpass, Nreal seems to have entered the process of changing its name. Judging from the Meta brand change, changing a company's name is a long process and requires changes from many aspects. The same seems to be true for Nreal. The following are some key points of this revelation: 1) In November 2021, Nreal registered the Xreal trademark with the USPTO, and the font is the same as the existing Nreall

XREAL launched a new product - XREALBeamPro at the spatial computing new product launch conference, priced from 1,299 yuan. According to the official introduction, XREALBeamPro is a computing terminal that gradually releases 2D applications into 3D space. Equipped with XREALAR glasses, it will form a "complete consumer-grade AR space computing system" and minimize the migration cost of users from the mobile phone side. In terms of design, XREALBeamPro looks like a smartphone, but it is not a mobile phone product, but a spatial computing terminal equipped with a touch display. It is officially positioned as an “AR spatial computing terminal like a Phone”. At the press conference, XREAL founder and CEO Xu Chi expressed his enthusiasm for BeamPro’s capabilities.

XREAL (formerly Nreal) has not yet started shipping its last product. For context, the company presented the Air 2 Ultra in January at CES 2024, a pair of augmented reality (AR) glasses that build on its earlier efforts with various hardware improvem

Do you still remember the XREAL glasses that were very popular some time ago? As the world's leading consumer AR glasses brand, XREAL once became the most discussed focus product in the AR category. Its unique experience and practical functions have attracted widespread attention from the outside world, and it has quickly become a trendy item among technology and digital bloggers. During this Double 11 promotion, The Maoshuang platform ranks first in both sales and sales of the "XR glasses category". Among them, brand sales increased by 684%, and brand sales increased by 1058%, which was an outstanding performance. Below I will give you a brief introduction to several of XREAL’s main products, hoping to help those who want to buy them. XREALAir2ProX

The Double Eleven promotion officially started on the evening of October 31, and XREAL also quickly announced the sales results of the Double Eleven. According to the official battle report, XREAL swept the "XR Grand Slam" during the Double Eleven opener, including JD.com, Tmall dual platform has won the first place in both sales and sales of XR glasses category. Compared with the same period of last year's Double Eleven, the sales volume of the XREAL brand increased significantly by 684%, and the sales volume increased significantly by 1058%. The performance was very good, and the growth momentum was rapid. The platform's champion, XREAL Air2's initial sales exceeded 5,000 units and continued to dominate the JD.com XR device best-selling list for 50 days. XREALBeam

Augmented reality company Xreal (formerly known as Nreal) today released a new product, Air2Ultra glasses, priced at US$699 (approximately RMB 5,005). This highly anticipated product is expected to begin shipping in March this year, with pre-orders open to developers starting today. Compared with the $399 Air2 launched by Xreal last year, Air2Ultra is more comprehensive in functionality. It provides complete 6 degrees of freedom (6DOF) positional tracking and adopts Xreal’s consistent sunglasses style design. Users can not only watch TV programs or enjoy flat games on the projection screen through it, but also experience an immersive AR application experience. According to my understanding, Xreal’s Air2Ultr

(Global TMT, September 7, 2023) On September 6, XREAL held a new product launch conference and officially released the latest AR glasses XREALAir2 and Air2Pro. These two products have been awarded four certificates by TÜV Rheinland Greater China, an international independent third-party testing, inspection and certification agency, including AR product color accuracy certification, eye comfort certification, low blue light certification and flicker-free certification. TÜV Rheinland conducted subjective and objective analyzes on the blue light, flicker, and wearing comfort of XREALA Air2 and Air2 Pro AR glasses, and the results showed that they meet the certification requirements for low blue light, no flicker, and AR eye comfort. According to TÜV Rheinland color accuracy certification requirements, XREALAir2 and Air2Pro perform well under darkroom conditions

There is no doubt that as soon as the Double 11 end battle report came out, XREAL, the new king of the XR market that performed well in the 11.1 start, maintained a strong momentum and performed well during the entire Double 11 promotion period, with 40 million GMV in the whole cycle, A total of more than 11,000 units of XREAL’s entire series of AR glasses have been sold, which has really made competitors in the market jealous. Although the XR market is still small, the enthusiasm of loyal users has not diminished at all. XREAL's sales in just 30 minutes during this year's Double 11 have exceeded last year's Double 11 full cycle. With the unrivaled new products and the support of a more complete AR ecosystem, XREAL This year’s Double 11 sales increased by 422% year-on-year, and sales increased by 712% year-on-year. XREAL’s two main star products are XR
