New Meizu 21 unveiled: introducing innovative 'Meizu White' naming strategy

WBOY
Release: 2023-11-30 18:18:58
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November 16 news, this afternoon, Meizu 21, a highly anticipated mobile phone, was officially unveiled at its press conference, which attracted widespread attention and discussion. The emergence of this mobile phone is not only an important upgrade for the Meizu brand, but also caused quite a stir in the industry, showing its unique features and innovation

New Meizu 21 unveiled: introducing innovative Meizu White naming strategy

Post-writing content: What is impressive is that Meizu 21 has launched a white panel version, which not only continues the brand tradition, but also actively responds to market demand. Meizu announced that all future white panel mobile phones will be named "Meizu White". This naming strategy shows Meizu's emphasis on product details and careful creation of brand image

New Meizu 21 unveiled: introducing innovative Meizu White naming strategy

It is understood that Meizu has a unique style in the mobile phone industry and has always insisted on producing mobile phones with white panels. This tradition has continued since the MX2. Meizu adopts this strategy at all costs to show its firm determination to satisfy consumer preferences and pursue design aesthetics. The design of the white panel has not only won the love of "Meizu friends", but has also become an important feature of the Meizu brand

New Meizu 21 unveiled: introducing innovative Meizu White naming strategy

According to industry experts, mobile phone manufacturers in the current market are not The main reason for widespread production of white panels is production yield issues. Compared with black panels, the yield rate of white panels is much lower, which undoubtedly increases production costs. For example, the pass-through rate of Meizu 18 Chinese White Dolphin Rare Edition is only 1%, and the screen cost is as high as a thousand yuan. These data fully demonstrate Meizu’s huge investment in maintaining design aesthetics

New Meizu 21 unveiled: introducing innovative Meizu White naming strategy

In addition, Meizu 21 also has significant breakthroughs in design. This model implements a physical four-sided equilateral design, that is, the width of the four sides of the screen is exactly the same, and it is only 1.74mm thick, which is thicker than the iPhone 15 The corresponding parameters of Pro are even narrower. This design makes Meizu 21 the narrowest physically quadrilateral mobile phone in the world, fully demonstrating Meizu’s strength in technological innovation.

New Meizu 21 unveiled: introducing innovative Meizu White naming strategy

The white panel version of Meizu 21 will not adopt a limited release or delayed release strategy, which means that consumers can purchase this phone at the same time as other versions. This decision It will undoubtedly increase product availability and give more consumers the opportunity to experience the charm of the Meizu 21 white panel version. These features and strategies of Meizu 21 all show the company’s keen insight into market trends and deep understanding of consumer needs

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source:itbear.com
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