Camera Recommendation Guide: Whether you're a novice or an experienced pro, these models are a must-have choice

It is undeniable that fewer and fewer people are willing to buy cameras now.

#The rise of smartphones has had a huge impact on the traditional camera market. The portability and ever-improving camera functions of smartphones make more and more consumers tend to use mobile phones for daily photography. This has led to a decline in demand in the traditional camera market, especially point-and-shoot cameras and entry-level SLR cameras.

But on the other hand, the mobile Internet ecosystem represented by smartphones has also proposed new development directions for the "only remaining" digital cameras, such as being closer to smartphones operation mode, and richer network connection capabilities. In addition, the popularity of video content has also brought the once unpopular camera category of "video machine" back to the public. How to choose a good camera has also become a difficult problem for novices.

So taking advantage of Double Eleven, Xiao Lei also prepared a recommended camera recommendation guide for everyone. All the products mentioned next are not advertised. You can also use this as a reference to find a new camera that suits you according to different market needs.

Entry-level

Although it is an inevitable trend that small-base card cameras are replaced by smartphones, However, in 2023, when the absolute optical quality of mobile phones is slowing down, entry-level mirrorless cameras (single-lens detachable mirrorless cameras) with increasingly lower prices are ushering in a new round of growth.

Although in terms of hardware configuration, these entry-level cameras are basically the product of camera brands’ “cost control” of their mid-range models, but increasingly Lower prices, substantially superior optical quality compared to mobile phones, and increasingly user-friendly operating logic have still attracted many “new players” to enter the field of cameras.

If a camera "novice" wants to play with cameras at a lower cost, entry-level mirrorless from Nikon and Canon is indeed a very good choice: from major manufacturers The image processing engine can bring good image quality performance, and the lens group ecosystem accumulated in the SLR era also allows users to experience different lenses at a lower cost.

But more importantly, the operating system that has been experienced for many years also allows new players who are accustomed to mobile photography to quickly adapt, rather than leaving novices at a loss like Sony.

Nikon Z30

Reference price: 5899 yuan

Picture source: Nikon

As the model in the Nikon camp that may be most suitable for novices, the Z30 is both in terms of configuration and Many optimizations have been made to the operation for novices. First of all, the Z30 has excellent performance in "weight control". The Z30 body weighs only 350g. Even with the DX 16-50 kit, battery and SD card, the set weight is only 540g.

In fact, from the configuration point of view, the Z30’s 20MP APCS sensor does not have outstanding performance in terms of image quality, but as I have repeatedly mentioned, entry-level cameras require What we do is not particularly high pixels, particularly fast focus speed and particularly large continuous shooting buffer, but portability: Compared with getting started, new camera players must cultivate the habit of "carrying the camera with them when going out", so the thing that cannot be sacrificed is actually Portability.

Canon R50

Reference price: 4899 yuan

Picture source: Canon

#The same reason why Nikon Z30 is recommended, Canon R50 only weighs 500g The weight is indeed very friendly to camera newbies. In addition, Canon's intelligent recognition and tracking system based on deep learning technology can intelligently identify a variety of photographed people and achieve fast and high-precision autofocus. And compared with the "delaying" screen of Sony cameras, the Canon R50's screen is obviously better, and it is less likely to cause "frustration" for new users.

Advanced Full Frame

#If you have passed the camera novice stage, or from the SLR era The experience of transitioning to full-frame mirrorless for the "old master" that has been continued is indeed quite good - full-frame mirrorless can pack a full-frame sensor into an extremely compact body size, while hardly sacrificing the camera's performance. Focus, shutter and burst shooting performance.

Of course, if you are a sports photojournalist and have terrible continuous shooting requirements such as "full-time focus and 10 fps continuous shooting for 10 seconds", then SLR There are indeed merits. But in most cases, now is indeed the best opportunity for the "old mage" to transform into the mirrorless era.

Canon R8

Reference price: 10,799 yuan

Image source: Canon

Combining the selling points of good image quality, high-speed continuous shooting, smart focus and ease of use, we get the Canon R8. Compared with the models of the SLR era, the 24.2MP full-frame sensor does not have much improvement in pixel density, but the new graphics processor and the growing EOS R lens group are indeed a selling point that attracts old Canon users to switch.

And in terms of control, the Canon R8 still retains Canon’s traditional operation button layout, such as the thumb wheel at the bottom, the scroll wheel at the top and the power switch at the back. No need to readjust to other brands’ operating layouts.

Nikon Z62

Reference price: 10,499 yuan

Picture source: Nikon

Similarly, if you are a Nikon user yourself, then Nikon Z6II will also be good s Choice. The Z62 inherits the main selling points of the Z6, and also makes some upgrades in configuration. The 24.3MP sensor is actually considered standard in this positioning, but the Z62 also uses dual EXPEED 6 image processors to improve continuous shooting, noise reduction, and video performance.

In addition, Z62 also has a unique Z-mount system - the Z-mount system is the flange in the current mainstream consumer-grade digital camera mount system. The shortest one, the flange distance is only 16mm, even exceeding the M43. This means that the Z mount has great advantages in third-party lens development, transplantation and adaptation.

Sony A7R4a

##Reference price: 18,499 yuan

##Picture source: Sony

#But if you have decided to "exterminate" the original family in the anti-reverse era lens group, or if you don’t consider video shooting and photo output at all, and just want a lightweight high-pixel mirrorless, then the Sony A7R4a is more suitable for you.

As a representative of the high-pixel branch in the mirrorless era, A7R4a uses a full-frame 61MP sensor. At the same time, the configuration upgrade of the data interface and screen also allows A7R4a to have a higher interactive experience. . Of course, this "better" is only compared to the original A7R4. The A7R4a still lags behind other brands of models in terms of menu user-friendliness and screen quality. In addition, the color orientation of the A7R4a itself is not very pleasing, and color correction in the later stage has become a "fixed link". But if you are like Xiao Lei and have a strong need for flat photography and outdoor landscape photography, then the A7R4a is indeed worth considering.

The rising video star

is different from the "professional cameras" that are criticized by the self-media every day ”, in the era of self-media, video-optimized Vlog cameras have become very popular in recent years. In my opinion, the rise of video machines is actually the result of the co-evolution of technology and market: the accessible mobile Internet has allowed video as a form of communication to get rid of fixed communication channels such as television and computers, making video accessible. Expanding the content consumption market for videos.

Secondly, innovative image processing technology not only reduces the price of "video machines", but also reduces the difficulty of video content production, allowing more consumers to enter the video creative field. If you have plans to give up SLR photography and transition to video creation, then the mirrorless era is indeed an opportunity to enter the video field.

Panasonic S5M2

Reference price: 11,498 yuan

Image source: Panasonic

In the field of flat photography, Panasonic may not have many users. But in the field of video creation, Panasonic S5M2 can be said to be an evergreen tree. In terms of hardware configuration, the S5M2 is equipped with a new 24-megapixel full-frame CMOS sensor that supports 6K 30fps and 4K 60fps video recording. The S5M2, which uses a new sensor and new processor, also provides a variety of advanced video functions, such as 14-stop V-Log/V-Gamut and HDR video support. In addition, the S5M2 also has 5-axis body anti-shake and a specially optimized heat dissipation structure, which can ensure heat dissipation efficiency even when shooting for a long time.

GoPro HERO 11

##Reference price: 1,798 yuan

Video cameras like the S5M2 are not the only ones that have benefited from the rise of video. Action Cams have also re-entered the public eye along with the video craze. In the beginning, action cameras like GoPro were only popular among "professional groups", such as motorcyclists and skiers. But now action cameras have become everyone’s “preferred camera” for shooting Vlogs. For example, one of Xiao Lei’s friends bought an action camera for fishing.

Image source: GoPro

Obviously, GoPro is a keyword that cannot be bypassed when discussing action cameras. Even among many people, the word GoPro has become "synonymous" with the entire action camera field, just like using "Google" instead of " Search online."

GoPro HERO 11 is equipped with a new generation of high-performance image sensors, supporting higher resolution and frame rate video shooting, such as 5.3K 60fps, 4K 120fps, and 2.7 K 240fps, which allows it to capture smoother, clearer action footage. In addition, the acclaimed hyperSmooth stabilization technology has been improved on GoPro HERO 11 to keep videos smooth and clear even in extreme motion or bumpy environments.

DJI OSMO Action 4

Reference price: 2598 yuan

Image source: DJI

As a direct competitor of GoPro, DJI is in action camera The performance in the field has been impressive. DJI Action 4 directly uses a 1/1.3-inch large-size sensor, which is larger than most action cameras on the market, so the nighttime image quality is also guaranteed. In addition, Action 4 also supports 1 billion colors and D-Log M mode, bringing greater post-production space.

In terms of software, Action 4 can be used with DJI Mimo App to achieve underwater color restoration and reduce dimming and deviation of underwater colors. The design of opening gyroscope data also allows users to use Gyroflow software to stabilize the picture in the later stage, increasing the creative upper limit of the product.

Generally speaking, at least at the current point of time, the great vision of mobile phones completely replacing cameras is not realistic, and "traditional cameras" do have merits. And unlike mobile phones, cameras have a life cycle and replacement cycle that can easily exceed 60 months. If you really need to take pictures, buying a camera on Double Eleven is indeed a good opportunity not to be missed.

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