

NetEase Yaotai|Inauguration meeting of the Yuanverse Industry and Standards Promotion Committee of the Academy of Information and Communications Technology
On August 25, 2022, the founding meeting of the China Communications Standards Association’s Extended Reality Industry and Standards Promotion Committee (TC625) was held in Beijing. Wen Ku, Chairman of the China Communications Standards Association, Li Ting, Deputy Director of the Consumer Electronics Division of the Electronic Information Department of the Ministry of Industry and Information Technology, Shi Denian, Deputy Chief Engineer of the China Academy of Information and Communications Technology (hereinafter referred to as "CAICT"), Chinese Consumers Zhao Yu, deputy director of the Association's Consumer Guidance Department, attended the meeting and delivered a speech. The meeting was hosted by Ma Xin, director of the China Academy of Information and Communications Technology's Tel Terminal Laboratory. The inaugural meeting was held in a combination of offline venues, Metaverse venues and online live broadcasts. It was broadcast simultaneously on multiple platforms such as 263 Video Account, NetEase Yaotai Video Account, Huajiao Live and Douyin. The number of viewers of the conference live broadcast exceeded 70,000 people.

The Metaverse venue of the conference is hosted by NetEase Yaotai, using extended reality technology to move the online conference into the Metaverse space, providing guests with Provide a new, ritualistic and immersive new conference experience. In addition to arranging the main venue and flexibly configuring exhibition panels in the exhibition area, NetEase Yaotai also provides a variety of functional services such as watching live broadcasts, chatting and interacting, etc. Participants can tailor their avatars and travel through the metaverse space in the form of virtual humans. , communicate and interact with others through private messages, sending business cards, and barrages, and watch live conferences in a more immersive way.
Leaders attending the meeting jointly announced the formal establishment of the Extended Reality Industry and Standards Promotion Committee of the China Communications Standards Association.

China Communications Standards Association has officially appointed Professor Shen Xukun as the first chairman of the Selection Committee. Professor Shen Xukun is the dean of the School of New Media and Art Design at Beihang University and former deputy director of the State Key Laboratory of Virtual Reality Technology and Systems. At the meeting, Professor Shen Xukun introduced the organizational structure of the Selection Committee, and announced the appointment of other positions and the work plan for 2022. In addition, he also announced the first list of partner companies, including NetEase Yaotai as one of the co-initiators of the China Communications Standards Association's Extended Reality Industry and Standards Promotion Committee. At the meeting, experts from China Academy of Information and Communications Technology, China Telecom Group Co., Ltd., OPPO Guangdong Mobile Communications Co., Ltd. and Shenzhen Tencent Computer Systems Co., Ltd. also gave keynote speeches on extended reality. At the same time, China Academy of Information and Communications Technology also officially released XR terminal testing tools.

Extended reality, as one of the key technologies of the Metaverse, is regarded by the industry as the next generation mobile technology platform and is an important entrance and carrier of the Metaverse. It will bring the experiencer an immersive feeling of seamless transition between the virtual world and the real world. The establishment of the Promotion Committee has improved the working mechanism of "integration of standard formulation, inspection, testing, and certification" in the field of extended reality in my country, and is an important measure to promote the implementation and industrial application of extended reality standards.

NetEase Yao Taiyuan Universe Venue is a typical application scenario of extended reality technology. In the early stage, through the accumulation of extended reality technology, it gave full play to its platform advantages and innovation capabilities, and optimized The immersive virtual event system and its content scenes have successfully held multiple Metaverse international academic conferences, online exhibitions, press conferences, etc., contributing to building a healthier extended reality ecosystem.
In the future, NetEase Yaotai will further improve the performance of the extended reality platform, bring a better user experience to users, assist the promotion committee in promoting the healthy development of the upstream and downstream of the extended reality industry chain, and build a joint venture with all parties in the industry. Healthy ecology, thereby promoting the leap-forward development of my country's extended reality industry.
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