Apple cuts prices, no one can compete with it: Institutions analyze the mystery of victory and defeat in the Internet and reality

According to news on January 27, the iPhone, which has never “won” online, ranked first in sales in China in 2023.

Although the statistical calibers of Counterpoint Research, IDC, Canalys and other institutions are different, regardless of which institution's ranking, Apple ranks first for the whole year and the fourth quarter of 2023. There is no doubt about this.

Why does the iPhone never win online or lose in real life?

IDC said that although Apple has been significantly impacted by competing products in the domestic high-end market, and its own product upgrades have been limited, resulting in a decrease in appeal, it has been driven by relatively large price cuts and promotions in third-party channels. Attracted more consumer demand.

Although it no longer has a clear advantage over Android flagship products, the overall comprehensive product strength of the iPhone is still one of the best.

In other words, as long as the iPhone price is loosened, no one can sell Apple with reduced prices.

It’s just that the prices of Apple products are not as good as before, and channel delivery price adjustments are getting earlier and earlier.

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